Foundations of Marketing Analytics
Master data-driven marketing decisions with analytics tools and techniques. Learn statistical methods, Excel modeling, and customer insights.
Master data-driven marketing decisions with analytics tools and techniques. Learn statistical methods, Excel modeling, and customer insights.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Foundations of Marketing Analytics Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.3
(365 ratings)
22,087 already enrolled
English
বাংলা, Tiếng Việt, پښتو, 3 more
Powered by
What you'll learn
Extract and analyze marketing data to support business decisions
Develop statistical models for customer behavior prediction
Create effective market segmentation strategies
Build interactive Excel models for decision support
Analyze survey data for customer insights
Implement social media analytics for brand monitoring
Skills you'll gain
This course includes:
40 Hours PreRecorded video
Quizzes, assignments, peer assessments, capstone project
Access on Mobile, Desktop, Tablet
FullTime access
Shareable certificate
Get a Completion Certificate
Share your certificate with prospective employers and your professional network on LinkedIn.
Created by
Provided by
Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 6 courses in this program
Meaningful Marketing Insights
Course 1 · 10 Hours to complete · 5 modules
Managing Uncertainty in Marketing Analytics
Course 2 · 10 Hours to complete · 4 modules
Forecasting Models for Marketing Decisions
Course 3 · 11 Hours to complete · 4 modules
Survey analysis to Gain Marketing Insights
Course 4 · 5 Hours to complete · 4 modules
Introduction to Social Media Analytics
Course 5 · 9 Hours to complete · 4 modules
Marketing Analytics Capstone Project
Course 6 · 11 Hours to complete · 6 modules
Fee Structure
Payment options
Financial Aid
Testimonials
Testimonials and success stories are a testament to the quality of this program and its impact on your career and learning journey. Be the first to help others make an informed decision by sharing your review of the course.
Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.