Market Research
Master market research techniques to gain deep customer insights, make data-driven decisions, and boost your business success with strategic actions.
Master market research techniques to gain deep customer insights, make data-driven decisions, and boost your business success with strategic actions.
This comprehensive specialization teaches a complete market research approach, from project initiation to final insights delivery. Students learn to design research projects, conduct qualitative and quantitative research, analyze data, and present findings effectively. The program covers essential skills including proposal writing, focus group moderation, survey design, data analysis, and insight development. With hands-on projects using tools like Qualtrics and Excel, learners develop practical expertise in finding and communicating the story within data.
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English
বাংলা, Tiếng Việt, پښتو, 5 more
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What you'll learn
Design and compose professional research proposals
Conduct and analyze focus groups effectively
Create and implement surveys using Qualtrics
Analyze quantitative data using statistical methods
Develop actionable insights from research findings
Create compelling data visualizations
Skills you'll gain
This course includes:
57 Hours PreRecorded video
Research proposal, desk research, focus group guide, survey design, data analysis projects
Access on Mobile, Tablet, Desktop
FullTime access
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There are 4 courses in this program
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Course 2 · 22 Hours to complete · 5 modules
Fee Structure
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