Completion

CERTIFICATE

Strategic Sales Management Final Project

Name: Strategic Sales Management Final Project
Rating: 4.5 (28 reviews)

Master sales strategy through hands-on project work. Apply concepts from strategy to execution in this comprehensive capstone course.

Course Cost

Free course

Intermediate

Skill Level

7 Hours

Self-paced lessons

This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Strategic Sales Management Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.

4.5

3,756 Enrolled

Nelson Yoshida

Samantha Mazzero

English

4.5

3,756 Enrolled

English

Nelson Yoshida

Samantha Mazzero

What you'll learn

Develop comprehensive sales guidelines aligned with corporate strategy

Analyze complex business cases and market conditions

Create strategic frameworks for sales planning

Align sales and marketing strategies effectively

Implement effective sales planning processes

Skills you'll gain

Sales Strategy

Strategic Planning

Business Analysis

Marketing Alignment

Sales Management

Strategic Analysis

Business Case Analysis

Sales Guidelines

Project Management

This course includes:

0.45 Hours PreRecorded video

2 quizzes, 2 peer reviews

Access on Mobile, Tablet, Desktop

FullTime access

Shareable certificate

Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

CREATED BY

PROVIDED BY

Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

CREATED BY

PROVIDED BY

Top companies offer this course to their employees

Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.

There are 4 modules in this course

This comprehensive course serves as the capstone project for the Strategic Sales Management Specialization. Students analyze real-world business cases in the printing and graphics industry, developing strategic sales guidelines through structured analysis. The curriculum focuses on integrating concepts from previous courses, including strategy, marketing alignment, and sales planning. Through hands-on application, learners create sales guidelines that bridge corporate strategy and practical implementation.

Module 1 - Strategy & Sales

Module 1 · 2 Hours to complete

In this Module 4, you will apply the concepts you have reviewed in the previous Module. In this process, you will analyze the case and the additional information (Supplement C) and develop sales guidelines based on these analyses. The primary learning outcomes of this Module are the sales guidelines, which you will propose by analyzing specific strategic guidelines presented in the assignment prompts.

Skills you'll gain

Corporate Strategy Integration

Sales Planning

Strategic Guidelines Development

Implementation Planning

This course includes:

3 Videos

3 Reading Materials

Module 2 - Effective Sales Planning Through Strategic Analysis

Module 2 · 1 Hours to complete

In this Module 2, you will apply the concepts you have reviewed in the previous Module. In this process, you will analyze the case and the additional information (Supplement B) and develop sales guidelines based on these analyses. The primary learning outcomes of this Module are the sales guidelines, which you will propose by analyzing specific strategic guidelines presented in the assignment prompts.

Skills you'll gain

Strategic Analysis

Sales Planning

Guidelines Development

Case Analysis

This course includes:

2 Videos

3 Reading Materials

Module 3 - Sales Models, frameworks, and Marketing Alignment

Module 3 · 2 Hours to complete

In this module, you will review the concepts of Courses 3 & 4, analyze a business case context that brings more details regarding the business case you have worked on in Course 1 and go through a final quiz with questions that are focused on the business context of the case. The learning outcome of this module is to master the applicability of concepts discussed in Models and Frameworks (Course 3) and Sales & Marketing Alignment (Course 4) in a particular business context.

Skills you'll gain

Sales Frameworks

Marketing Alignment

Case Analysis

Strategic Planning

This course includes:

2 Videos

1 Quizzes

2 Reading Materials

Module 4 - Strategic Sales into Corporate Strategy

Module 4 · 2 Hours to complete

Skills you'll gain

Corporate Strategy Integration

Sales Planning

Strategic Guidelines Development

Implementation Planning

This course includes:

3 Videos

3 Reading Materials

Fee Structure

Reviews

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Faculties

These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.

4.4

Reviews

55,203

Students

Courses

Nelson Yoshida

A distinguished professional with a Ph.D. in Business Administration from the University of São Paulo and an Electrical Engineering degree from the Universidade de Campinas, complemented by an Executive MBA from Fundação Instituto de Administração (FIA) and Board Member certification from the Brazilian Institute of Corporate Governance (IBGC), this individual brings extensive expertise as a consultant, professor, and researcher specializing in strategy, future studies, and foresight methodologies for strategic decision-making. Their project portfolio encompasses technological foresight, urban future studies, and strategic planning, building upon 16 years of comprehensive telecommunications industry experience across various domains including network operations, business support systems, commercial operations, marketing, and strategic planning at the executive level. Having navigated three significant M&A experiences (two sell-side, one buy-side) and led a major mobile startup initiative, they currently serve as a faculty member at FIA Business School for both Executive and International MBA programs, focusing on complex challenges, foresight, strategy, business model analysis, evaluation and creation, while maintaining a particular interest in active learning methodologies within education.

4.4

Reviews

58,278

Students

Courses

Samantha Mazzero

An accomplished academic and business professional with a diverse educational background including a Licentiate in Mathematics from the University of São Paulo, MBAs in both Marketing from FIA and Economic and Financial Management from FGV, and a Master's in Business Administration from the University of São Paulo, this expert is currently pursuing doctoral studies focused on internationalization strategies for family businesses and international management at the University of São Paulo. Their professional expertise spans over 15 years in pharmaceutical and cosmetic industries, where they served as Business Intelligence Manager for multinational companies, and they currently hold the position of associate director at BIRD Consulting, specializing in business intelligence and strategic planning. Since 2008, they have been sharing their knowledge as a professor for postgraduate students, joining FIA in 2014 as an Assistant Professor for the International MBA and Americas programs.

Intermediate

Skill Level

7 Hours

Self-paced lessons

Course Cost

Free course

Completion

CERTIFICATE

Frequently asked Questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.

Strategic Sales Management Final Project

What you'll learn

Skills you'll gain

This course includes:

Get a Completion Certificate

Get a Completion Certificate

Top companies offer this course to their employees

There are 4 modules in this course

Module 1 - Strategy & Sales

Skills you'll gain

This course includes:

Module 2 - Effective Sales Planning Through Strategic Analysis

Skills you'll gain

This course includes:

Module 3 - Sales Models, frameworks, and Marketing Alignment

Skills you'll gain

This course includes:

Module 4 - Strategic Sales into Corporate Strategy

Skills you'll gain

This course includes:

Fee Structure

Reviews

Faculties

Frequently asked Questions

When will I have access to the lectures and assignments?

What will I get if I subscribe to this Specialization?

What is the refund policy?

Is financial aid available?