إدارة العملاء المحتملين باستخدام HubSpot
Master lead management with HubSpot tools. Learn segmentation, qualification, relationship nurturing, and reporting for effective customer acquisition.
Master lead management with HubSpot tools. Learn segmentation, qualification, relationship nurturing, and reporting for effective customer acquisition.
This comprehensive course teaches how to create and implement effective lead management strategies using HubSpot tools. You'll learn the importance of lead management within the buyer's journey and best practices for auditing and planning processes, as well as using service level agreements in sales and marketing. The course covers organizing leads through segmentation and qualification, nurturing relationships with potential customers, assigning values to prioritize communications, and routing prospects to appropriate team members. You'll also learn to use metrics to track results and create reports using HubSpot dashboards, culminating in building your own lead management workflow in HubSpot.
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What you'll learn
Describe the importance of lead management in the buyer's journey
Create an effective lead management strategy and workflow
Segment, qualify, and organize leads in HubSpot
Create email campaigns for lead relationship nurturing
Prioritize prospects through lead scoring in HubSpot
Manage sales-qualified leads using lead routing
Skills you'll gain
This course includes:
3.2 Hours PreRecorded video
18 assignments
Access on Mobile, Tablet, Desktop
FullTime access
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There are 5 modules in this course
This course provides comprehensive training on creating and implementing effective lead management strategies using HubSpot tools. Participants learn how to organize leads through segmentation and qualification within a lead qualification framework, nurture relationships with potential customers, assign values to prioritize communication, and quickly assign each prospect to the appropriate representative. The curriculum covers using metrics to track lead management results and creating reports using HubSpot dashboards. By the end of the course, students will be able to build a lead management workflow in HubSpot and successfully nurture leads.
مقدمة حول إدارة العملاء المحتملين
Module 1 · 6 Hours to complete
تقسيم العملاء المحتملين وتأهيلهم وتعزيز علاقاتهم
Module 2 · 4 Hours to complete
تقييم العملاء المحتملين وتوجيههم
Module 3 · 5 Hours to complete
قياس نجاح إدارة العملاء المحتملين
Module 4 · 3 Hours to complete
إدارة العملاء المحتملين باستخدام HubSpot: التطبيق
Module 5 · 1 Hours to complete
Fee Structure
Instructor
HubSpot Academy Instructor and Sales Education Specialist
Rachel Sheldon is a dedicated instructor at HubSpot Academy, specializing in sales methodology and lead management education. She demonstrates expertise in both English and Spanish instruction, teaching four key courses across both languages: Inbound Sales and Lead Management with HubSpot in English, and their Spanish counterparts, Ventas entrantes and Gestión de clientes potenciales con HubSpot. Her courses focus on essential business skills including lead qualification frameworks, sales process optimization, and effective customer relationship management. As a HubSpot Academy instructor, she helps professionals master modern sales techniques, lead nurturing strategies, and the practical application of HubSpot's tools for business growth. Her bilingual teaching capabilities make advanced sales concepts accessible to a global audience, particularly in Spanish-speaking markets. She specializes in teaching how to create and implement effective lead management strategies, including lead scoring, qualification processes, and nurturing workflows using HubSpot's platform.
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Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.