MyCaptain Digital Marketing Program with Job Assurance
This 18-week Digital Marketing Job Assurance Program by MyCaptain offers comprehensive training in social media marketing, SEO, and performance marketing. Designed for freshers and early working professionals, the program includes live classes, industry projects, and guaranteed interview opportunities with 1000+ hiring partners. Learn from experts at top companies and get placed with up to 10 assured interviews.
Instructors:
Srilaxmi Madhu Sudhan
Shashank Shekhar
English
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Course Start Date:
October, 2026
Application Deadline:
Closing Soon
Duration:
18 Weeks
₹ 1,60,000
Overview
This intensive 18-week program transforms beginners into job-ready digital marketers through a comprehensive curriculum covering social media marketing, search engine optimization, and performance marketing. Students work on real-world projects for brands like Zoom, Lenskart, and Myntra while learning from industry practitioners from leading companies. The program combines live classroom sessions with hands-on projects, ensuring practical skill development in areas like Instagram marketing, LinkedIn strategies, Google Ads, Meta advertising, and SEO optimization.
Why Marketing?
MyCaptain's Digital Marketing Job Assurance Program stands out with its unique combination of expert-led training, industry-relevant curriculum, and guaranteed placement support. With 1600+ students already placed and partnerships with over 1000 companies, the program offers 10 assured interviews upon completion. The curriculum is designed by managers from top hiring partners and taught by practitioners from Rapido, Deloitte, MFine, and Zomato. Students benefit from accredited certification, comprehensive placement assistance, and the flexibility to choose between online and offline batch formats.
What does this course have to offer?
Key Highlights
1600+ students successfully placed across top companies
Highest CTC of 12 LPA achieved by graduates
10 assured interviews with partnered companies guaranteed
1000+ hiring partners for placement opportunities
Industry-recognized certification upon completion
Taught by experts from Rapido, Deloitte, MFine, Zomato
Comprehensive curriculum covering all digital marketing aspects
Both online and offline batch options available
No cost EMI available
Real-world projects on brands like Zoom, Lenskart, Myntra
Who is this programme for?
Freshers looking to start a career in digital marketing
Early working professionals seeking career transition
Undergraduates and recent graduates
Professionals with 0-3 years of experience
Anyone looking to master digital marketing skills
Individuals seeking job assurance and placement support
Those wanting to learn from industry experts
Candidates ready to commit to an 18-week intensive program
Minimum Eligibility
Freshers and early working professionals welcome
No prior marketing experience required
Laptop mandatory for coursework
Available in both online and offline formats
English language proficiency required
Who is the programme for?
The program follows a structured admission process where candidates apply online providing their details including educational background and professional experience. Available in both online and offline formats across multiple cities including Mumbai, Pune, Delhi-NCR, Bangalore, Chennai, Hyderabad, and others. The program admits cohorts of 30 students per batch with the upcoming cohort starting in October. Eligibility is open to freshers and working professionals with varying experience levels from undergraduate students to those with 7+ years of experience.
Selection process
How to apply?
Curriculum
The curriculum is structured into four comprehensive modules delivered over 18 weeks through live classes, recorded sessions, and hands-on projects. The program begins with Fundamentals of Digital Marketing covering customer personas, marketing funnels, and business models. This is followed by specialized modules in Social Media Marketing focusing on Instagram, LinkedIn, YouTube, and campaign optimization. The Search Engine Optimization module covers keyword research, on-page and technical SEO, website audits, and SEO strategy creation. The final Performance Marketing module includes Google Analytics, Google Ads, Meta advertising, Excel for marketing, data visualization, and various digital marketing channels including email, WhatsApp, affiliate marketing, and influencer marketing.
There are 5 semesters in this course
The curriculum spans four major specializations delivered through 45+ live classes and multiple projects. Module 1 covers Digital Marketing Fundamentals including customer persona creation, marketing funnels, and competitor research with one brand analysis project. Module 2 focuses on Social Media Marketing across 10 live classes teaching Instagram marketing, LinkedIn strategies, YouTube optimization, content creation, and campaign management with three hands-on projects for brands like Zoom and Lenskart. Module 3 delivers Search Engine Optimization through 9 live classes covering keyword research, on-page and technical SEO, website audits, and SEO strategy development with two practical projects. Module 4 comprises Performance Marketing with 20 live classes teaching Google Analytics, Google Ads, Meta advertising, Excel analytics, data visualization, email marketing, and advanced topics like affiliate marketing and influencer marketing with six comprehensive projects. Students also receive dedicated resume building, LinkedIn optimization, and interview preparation sessions.
Welcome to the Digital Marketing Pro Course
Fundamentals of Digital Marketing
Social Media Marketing
Search Engine Optimisation
Performance Marketing
Programme Length
18 weeks of intensive training with flexible online and offline options. The program runs 5-7 months depending on the track chosen, with the Digital Marketing Graduate Program (DMGP) completing in 5 months covering 2 of 3 specializations, while the Advanced Digital Marketing Industry Proficiency Program (ADMIPP) extends to 7 months covering all three specializations. Classes are conducted through a mix of live sessions, recorded lessons, and practical projects. Students receive a detailed program calendar upon admission outlining the complete schedule and milestones.
Whom you will learn from?
Learn from top industry experts who bring real-world experience and deep knowledge to every lesson. The instructors are dedicated to help you achieve your goals with practical insights and hands-on guidance.
Instructors
Srilaxmi Madhu Sudhan
Assistant Brand Manager
Srilaxmi Madhu Sudhan serves as Assistant Brand Manager with expertise in social media strategy, content marketing, and digital campaigns. Holding a Master's from Christ University, Bangalore and a Professional Certificate in Digital Media and Analytics from IIM Kozhikode, she excels in creating award-winning content and growing brand audiences through impactful storytelling. Her professional experience spans multimedia production and analytics-driven marketing, supporting business growth in competitive digital landscapes.
Shashank Shekhar
Growth Marketer
Shashank Shekhar excels as a growth marketer with extensive experience in content strategy, influencer partnerships, and community building across platforms like YouTube, Quora, and LinkedIn. He has driven millions of views through user-generated content campaigns and scaled brand visibility by hosting events and workshops for thousands of participants. Previously contributing to Masai School's organic marketing initiatives, Shashank specializes in reducing customer acquisition costs while boosting retention and referrals in competitive digital landscapes.
Tuition Fee
The total program fee is ₹1,75,000 with a discounted rate of ₹1,60,000 (all inclusive of GST). The program offers flexible payment options including No Cost EMI starting as low as ₹8,000 per month, making it accessible to students and early professionals. Scholarship opportunities are available for eligible candidates. The fee structure is the same for both online and offline batch formats. Upon successful completion including all projects, benchmark tests, and placement qualification interviews, students become eligible for the job assurance benefit which guarantees applications to 10 partnered jobs per week, leading to up to 10 assured interviews over 6-10 months.
Fee Structure
Payment options
Financial Aid
Learning Experience
The program is delivered through interactive live classroom sessions led by industry practitioners, combining theoretical knowledge with practical application. Students engage in hands-on projects working on real brands and case studies, developing a comprehensive portfolio that demonstrates their capabilities to potential employers. The learning methodology includes Captain Collab sessions for collaborative learning, jam sessions for doubt clearing, minor and major projects for each module, reading and video resources for self-paced learning, and tools training on industry-standard platforms. The curriculum emphasizes learning by doing, with students creating actual social media strategies, conducting SEO audits, running Google and Meta ad campaigns, and building complete digital marketing campaigns from concept to execution.
University Experience
Students benefit from MyCaptain's partnership with Imarticus Learning, gaining access to a robust placement support system backed by relationships with over 1000 hiring companies. The program provides comprehensive career services including resume building workshops, LinkedIn profile optimization, interview preparation sessions, and dedicated placement assistance. Upon successful graduation, the placement team ensures students apply to 10 partnered jobs weekly, facilitating up to 10 assured interviews. The program boasts a strong track record with 1600+ students placed in companies across industries, achieving roles like Social Media Manager, Digital Marketing Executive, SEO Executive, and Campaign Analyst, with the highest CTC reaching 12 LPA. The accredited certification further validates students' expertise to employers.
Testimonials
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About the University
Founded in 2016 by Mohammed Zeeshan, Sameer Ramesh, and Ruhan Naqash in Bengaluru, MyCaptain provides beginner-to-advanced live online programs, bootcamps, and mentorship for students and early professionals in non-tech careers. It serves over 5 lakh learners, with 60% from tier 2/3 cities, 80% students/early pros, and achieved EBITDA breakeven on ₹27 crore revenue. Now part of Imarticus Learning, it integrates 60+ programs across 1,500+ campuses with high engagement (NPS 70).
5,00,000
Total learners
Affiliation & Recognition
Partner@NSRCEL IIM Bangalore
India Official Training Partner
Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
Instructors
Srilaxmi Madhu Sudhan
Assistant Brand Manager
Srilaxmi Madhu Sudhan serves as Assistant Brand Manager with expertise in social media strategy, content marketing, and digital campaigns. Holding a Master's from Christ University, Bangalore and a Professional Certificate in Digital Media and Analytics from IIM Kozhikode, she excels in creating award-winning content and growing brand audiences through impactful storytelling. Her professional experience spans multimedia production and analytics-driven marketing, supporting business growth in competitive digital landscapes.
Shashank Shekhar
Growth Marketer
Shashank Shekhar excels as a growth marketer with extensive experience in content strategy, influencer partnerships, and community building across platforms like YouTube, Quora, and LinkedIn. He has driven millions of views through user-generated content campaigns and scaled brand visibility by hosting events and workshops for thousands of participants. Previously contributing to Masai School's organic marketing initiatives, Shashank specializes in reducing customer acquisition costs while boosting retention and referrals in competitive digital landscapes.
Career services
MyCaptain offers comprehensive career services through its Placement Assurance program, designed to guide learners from skill-building to employment in creative and digital fields. Participants complete expert-mentored projects, benchmark tests assessing core concepts, and placement qualification interviews to prove job readiness before accessing the placement network. The platform provides mock interviews, resume building, and personalized support, with dedicated teams conducting sessions to boost confidence for real interviews. As part of Imarticus Learning post-2025 acquisition, services expand to include industry-specific training, personal mentorship for projects, leadership development, portfolio management, and a dedicated placement portal with exclusive job opportunities. Learners benefit from global networking, hackathons, gamified simulations for real-world skill testing, and soft skills training aligned with employer expectations.
@75,000+
Learners placed group wide
Course Start Date:
October, 2026
Application Deadline:
Closing Soon
Duration:
18 Weeks
₹ 1,60,000
Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.