Master entrepreneurial thinking and innovation strategies for identifying and developing successful product ideas.
Master entrepreneurial thinking and innovation strategies for identifying and developing successful product ideas.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Product Ideation, Design, and Management Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.4
(182 ratings)
18,631 already enrolled
Instructors:
English
Português (Portugal), Tiếng Việt
What you'll learn
Identify and analyze entrepreneurial opportunities for new products
Develop entrepreneurial mindset and motivation
Analyze industry conditions and competitive landscapes
Implement value innovation strategies
Evaluate market opportunities and industry trends
Create sustainable competitive advantages
Skills you'll gain
This course includes:
7.3 Hours PreRecorded video
9 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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There are 4 modules in this course
This comprehensive course develops the entrepreneurial mindset and skills needed for successful product innovation. Students learn to identify and analyze business opportunities, understand industry conditions, and develop innovative product ideas. The curriculum covers entrepreneurial thinking, seeing opportunities, and acting on them through value innovation. Special emphasis is placed on strategic decision-making and understanding market dynamics.
Introduction to Developing Innovative Ideas for Product Leaders
Module 1 · 18 Minutes to complete
Thinking Entrepreneurially
Module 2 · 5 Hours to complete
Seeing Entrepreneurially
Module 3 · 4 Hours to complete
Acting Entrepreneurially
Module 4 · 2 Hours to complete
Fee Structure
Instructor
Leadership in Entrepreneurship Education and Innovation
Dr. James V. Green leads the Maryland Technology Enterprise Institute's educational programs, designing and teaching both undergraduate and graduate courses while managing seed funding and residential entrepreneurship initiatives for students. As the director of two Master of Professional Studies programs—Technology Entrepreneurship and Product Management—he has earned accolades for his teaching excellence, including the Dean's Outstanding Performance Award in 2020 and the 2011 3E Learning Innovative Entrepreneurship Education Competition prize. Dr. Green’s research focuses on entrepreneurship education and the psychology of entrepreneurship, and he frequently presents at national conferences such as AOM and USASBE. With extensive experience in startups, including leadership roles at WaveCrest Laboratories, Cyveillance, and Netmentors, Dr. Green brings practical insights to his academic work. He holds advanced degrees in management, technology, and business from prestigious institutions.
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4.4 course rating
182 ratings
Frequently asked questions
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