Learn to identify corporate entrepreneurship concepts and develop an entrepreneurial culture oriented towards organizational growth in this Spanish course.
Learn to identify corporate entrepreneurship concepts and develop an entrepreneurial culture oriented towards organizational growth in this Spanish course.
This comprehensive online course from Tecnológico de Monterrey explores the growing importance of entrepreneurial skills in today's business landscape. You'll learn how innovation and entrepreneurial thinking have become valuable assets for organizations seeking competitive advantage. The course focuses on corporate entrepreneurship (intrapreneurship), explaining how entrepreneurial projects can thrive within established organizations. You'll discover the key concepts of corporate entrepreneurship and gain an introduction to fostering an entrepreneurial culture aimed at organic company growth and organizational development. The curriculum covers the integration of innovation as a growth strategy, development of entrepreneurial culture within companies, design of corporate entrepreneurship strategies, management of intrapreneurial teams, and practical examples of successful corporate entrepreneurship initiatives. By the end of this 4-week course, you'll understand how innovation links to organizational development strategies, recognize corporate entrepreneurship as a growth strategy, appreciate the importance of entrepreneurial culture, and identify essential elements for designing and implementing effective corporate entrepreneurship strategies.
Instructors:
Spanish
Español
What you'll learn
Learn the importance of innovation in organizations
Identify how innovation links to organizational development strategies
Understand corporate entrepreneurship as a growth and organizational development strategy
Recognize the importance of entrepreneurial culture in organizations
Identify key elements for designing and implementing a corporate entrepreneurship strategy
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments
Access on Mobile, Tablet, Desktop
Limited Access access
Shareable certificate
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Fee Structure
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Instructor
Dr. José Ernesto Amorós Espinosa Leads Innovation at Tecnológico de Monterrey.
Dr. José Ernesto Amorós Espinosa holds a Ph.D. in Management Sciences (Cum Laude) from ESADE-Univeristat Ramon Llull, Barcelona, Spain. Since January 2016, he has led the doctoral programs at EGADE Business School and serves as a professor and co-leader of the Strategic Focus Research Group (GIEES) in Entrepreneurship and Leadership at Tecnológico de Monterrey. His extensive academic career includes roles such as Executive Director of the Entrepreneurship Institute and Coordinator of the Global Entrepreneurship Monitor (GEM) in Chile. Dr. Amorós has made significant contributions to the field of entrepreneurship and management, having been a board member of the Global GEM and part of its research committee. He has been a visiting researcher at prestigious institutions like the World Institute for Development Economics Research of the United Nations University (UNU-WIDER) and has collaborated on projects with the Inter-American Development Bank (IDB) and the World Bank. His academic achievements include authoring over 40 articles in prominent international journals and co-authoring more than 30 monographs on entrepreneurial dynamics in cooperation with institutions such as the World Economic Forum. Dr. Amorós is also a member of the National System of Researchers (SNI-Conacyt) and a visiting professor at various Latin American and European universities.
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