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Introduction to Enterprise Growth and Innovation
Master healthcare innovation strategies, user-centered design, and market segmentation for enterprise growth.
Course Cost
₹ 2,699
Beginner
Skill Level
17 Hours
Self-paced lessons
This course explores the challenges and processes of harnessing technological innovation for new-business development, with a special focus on digital healthcare transformation. Students will learn to identify innovation opportunities, develop user-centered designs, and segment markets for growth in the healthcare sector. The curriculum covers various types of innovation, barriers to innovation in organizations, and practical frameworks for driving innovation forward. Through case studies, including examples from Mayo Clinic, and hands-on projects, participants will gain skills in critical thinking, market segmentation, and opportunity analysis applicable to healthcare and other industries.
English
What you'll learn
Identify innovation challenges and opportunities in healthcare organizations
Develop a fundamental framework for growth and innovation
Define the focus of an innovation for effective user-centered design
Segment opportunities for innovation based on different types of users and buyers
Understand and apply the Power Tower framework for innovation
Analyze adjacent market opportunities for growth
Apply user-centered design principles to healthcare innovation projects
Develop practical skills in creating and presenting innovation proposals
Skills you'll gain
This course includes:
98 Minutes PreRecorded video
8 quizzes, 7 assignments
Access on Mobile, Tablet, Desktop
FullTime access
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Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 4 modules in this course
This course provides a comprehensive introduction to enterprise growth and innovation, with a focus on healthcare. It is structured into four modules: What is Innovation?, Innovation Framework, User and Buyer Segmentation, and User Centered Design. The curriculum covers key concepts such as types of innovation, barriers to innovation, the Power Tower framework, market segmentation strategies, and user-centered design processes. Through a mix of video lectures, readings, quizzes, and practical assignments, participants will develop skills in identifying innovation opportunities, segmenting markets for growth, and designing user-centered solutions. The course features insights from Mayo Clinic and other industry examples to provide real-world context.
What is Innovation?
Module 1 · 6 Hours to complete
Innovation Framework
Module 2 · 5 Hours to complete
User and Buyer Segmentation
Module 3 · 2 Hours to complete
User Centered Design
Module 4 · 4 Hours to complete
Fee Structure
Payment options
Financial Aid
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Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
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Students
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Frequently asked Questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.