Entrepreneurship
Master the essentials of business ideation, planning, and execution. Learn to create and manage successful startups through practical entrepreneurial skills.
Master the essentials of business ideation, planning, and execution. Learn to create and manage successful startups through practical entrepreneurial skills.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Innovation & Entrepreneurship Mindset program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
Instructors:
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What you'll learn
Develop and validate innovative business ideas
Create effective customer value propositions
Design and test minimum viable products
Understand startup financing and valuation
Master the art of pitch presentation
Skills you'll gain
This course includes:
1.8 Hours PreRecorded video
1 assignment
Access on Mobile, Tablet, Desktop
FullTime access
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There are 5 modules in this course
This comprehensive entrepreneurship course guides participants through the complete startup journey, from initial ideation to successful pitch presentation. The curriculum covers key aspects including business ideation, customer value proposition development, minimum viable product creation, startup financing, and pitch deck preparation. Through theoretical foundations and practical applications, students learn to navigate the challenges of launching and managing successful entrepreneurial ventures.
Ideation for Startups
Module 1 · 1 Hours to complete
The Customer Value Proposition
Module 2 · 3 Hours to complete
MVPs and Prototypes
Module 3 · 1 Hours to complete
Startup Financing
Module 4 · 1 Hours to complete
The Art of the Pitch
Module 5 · 4 Hours to complete
Fee Structure
Instructor
Professor and PhD Candidate at the University of São Paulo
Matheus Graciani dos Santos is a PhD candidate in administration at the School of Economics, Business Administration and Accounting (FEA) at the University of São Paulo, Brazil. He holds a Master of Science degree in Administration from the same institution and an undergraduate degree in International Relations from PUC-SP. His research interests focus on innovation ecosystems, entrepreneurship, and international business, reflecting his commitment to advancing knowledge in these dynamic fields.As a professor, Matheus teaches several courses on Coursera, including "Entrepreneurship," "Fundamentals of Management and Organizations," and "Innovation Management." Through these courses, he aims to equip students with essential skills and insights necessary for navigating the complexities of modern business environments. Matheus's academic background and research endeavors position him as a valuable contributor to the study of entrepreneurship and innovation in both local and global contexts.
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Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.