Communication Principles for Leaders
Master essential communication strategies for effective leadership, from reputation management to employee engagement and stakeholder relations.
Master essential communication strategies for effective leadership, from reputation management to employee engagement and stakeholder relations.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Leadership for the future Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
Instructors:
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What you'll learn
Master corporate communication strategies and reputation management
Develop effective stakeholder communication approaches
Enhance employee engagement and internal communication
Strengthen leadership dialogue and presence
Implement crisis communication best practices
Leverage digital and social media communication tools
Skills you'll gain
This course includes:
3.9 Hours PreRecorded video
21 quizzes
Access on Mobile, Desktop
FullTime access
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Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 5 modules in this course
This comprehensive course equips professionals with strategic communication skills essential for modern leadership. Starting with corporate reputation management, the curriculum progresses through external stakeholder communication, employee engagement, and leadership dialogue. Students learn practical approaches to media relations, crisis communication, and digital engagement. The course emphasizes hands-on application through case studies and real-world scenarios, teaching participants how to leverage various communication tools and techniques to enhance their leadership effectiveness.
Corporate Communication
Module 1 · 2 Hours to complete
External Communication
Module 2 · 4 Hours to complete
Employee Communication
Module 3 · 5 Hours to complete
Leadership Communication
Module 4 · 2 Hours to complete
Leadership Communication Superpower
Module 5 · 5 Hours to complete
Fee Structure
Instructor
Executive and Communications Expert at Toyota
Viviane Mansi holds a Master of Communications from Cásper Líbero University and has furthered her education with post-graduate degrees in Leadership from the Dom Cabral Foundation and Business from the Getúlio Vargas Foundation. She graduated in Public Relations from Cásper Líbero University. Currently, Viviane serves as an executive at Toyota, where she began as the Regional Officer for Communication and Sustainability for Toyota Latin America and the Caribbean in 2018. In 2020, she became the President of the Toyota Foundation in Brazil and joined the Board of Directors in 2021. Her extensive experience includes leadership roles at companies such as MSD, Takeda, GE, and Votorantim Cimentos.In addition to her corporate responsibilities, Viviane is an active educator at some of Brazil's top universities. She has authored over 15 books and frequently publishes articles on LinkedIn, sharing her insights on communication and sustainability. On Coursera, she teaches courses such as "Communication Principles for Leaders" and "Leading Transformation," aimed at equipping professionals with essential skills for effective leadership and communication in today's business environment. Through her work, Viviane Mansi continues to influence the fields of corporate communication and sustainability significantly.
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Frequently asked questions
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