Learn to research, design, and execute action-oriented research projects in this credit-eligible English composition course.
Learn to research, design, and execute action-oriented research projects in this credit-eligible English composition course.
This course introduces students to research writing for proposing solutions to local problems. You'll learn to develop research questions, conduct primary and secondary research, and compose action-oriented projects for web publication. The course emphasizes creating meaningful change through engagement with local issues. Students will create a digital portfolio to showcase their work. Major writing projects, a writer's journal, and a writer's website are key components. The course is part of ASU's Professional Writing MicroBachelors program, offering potential transferable credit.
Instructors:
English
English
What you'll learn
Develop an actionable central research question for local problem-solving
Propose and design a comprehensive research project
Conduct effective primary and secondary research
Compose an action-oriented research project for web publication
Create a digital portfolio to showcase research and writing
Design an academic poster for research presentation
Skills you'll gain
This course includes:
Live video
Graded assignments, exams
Access on Mobile, Tablet, Desktop
Limited Access access
Shareable certificate
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There are 5 modules in this course
This course focuses on research writing for problem-solving. Students learn to develop research questions, conduct primary and secondary research, and create action-oriented projects. Key components include major writing projects, a writer's journal, and a digital portfolio. The course emphasizes engaging with local issues to create meaningful change. Students will learn to craft writing for specific audiences, think critically about content, use various writing processes, understand genre conventions, and utilize digital technologies for effective writing. The course also covers designing academic poster projects for research sharing.
Develop an actionable central research question
Module 1
Propose a research project
Module 2
Conduct primary and secondary research
Module 3
Compose an action-oriented research project for web publication
Module 4
Design an academic poster project for research sharing
Module 5
Fee Structure
Instructor
Global Marketing Scholar and Academic Leader
Seigyoung Auh serves as Associate Professor of Marketing at Thunderbird School of Global Management, bringing extensive international academic experience from Australia, Canada, and Korea. His professional background includes work as a marketing scientist before transitioning to academia. At Thunderbird, he teaches across multiple graduate programs including the Master of Arts in Global Affairs and Management (MAGAM), Master of Global Management (MGM), and Executive Master of Global Management (EMGM). His research has been published in prestigious journals including the Journal of Marketing, Journal of Marketing Research, and Management Science. He has significant executive education experience with global corporations such as Samsung Electronics and Hyundai Motors. His teaching portfolio includes courses in global marketing, customer decision-making, and data analysis for global leaders. He previously served as co-director for the CEO franchise program in Korea before joining Thunderbird, where he continues to contribute to both academic research and practical business education.
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Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.