Tony Cox, Jr.

Tony Cox, Jr. is an instructor at the University of Colorado System, specializing in marketing analytics and data-driven decision-making. He teaches several courses on Coursera, including "Customer Data Analytics for Marketers," "Machine Learning for Marketers," and "Regression Modeling for Marketers." His courses focus on equipping marketers with essential analytical skills to enhance their understanding of customer behavior and improve marketing strategies through data analysis.With a strong emphasis on practical applications, Tony's teaching integrates statistical concepts and machine learning techniques tailored for marketing professionals. His work aims to empower students to make informed decisions based on customer data, ultimately driving better marketing outcomes and fostering a deeper understanding of market dynamics.