María de los Angeles Ramos Solano

María de los Angeles Ramos Solano is a Professor at Tecnológico de Monterrey, specializing in marketing and consumer behavior. She has taught a wide range of courses, including Marketing, Service Marketing, Retail Trade, Category Management, Sales Promotion, Integrated Market Communication, New Product Development, and Global Brands. Her expertise extends to digital marketing, where she has coordinated courses with industry leaders from Google, Microsoft, and Wunderman. She is also a founding member of the Innovation and Product Development Center at Tecnológico de Monterrey. Professor Ramos Solano has extensive experience in executive education, coordinating programs such as the Strategic Sales Management Diploma and the Digital Marketing Communication Diploma. She has consulted on projects with small and medium-sized enterprises and family businesses, and conducted market research for companies like Henkel-Mexico. Her courses on Coursera include "Beneficios y características de las redes sociales más significativas," "Conformando tu estrategia digital," and "Implicaciones estratégicas de la marca," focusing on developing effective marketing strategies and leveraging digital platforms.