José Antonio Cano Chambonnet

José Antonio Cano Chambonnet is a Professor at Tecnológico de Monterrey, holding a degree in Electronics and Communications from the same institution's Estado de México campus. He also completed a Master's in Business Administration at the University of Manchester. His teaching focuses on digital marketing strategies, particularly in the context of social media. He has developed courses such as "Beneficios y características de las redes sociales más significativas," "Conformando tu estrategia digital," and "Marketing en Redes Sociales Proyecto Final," which are part of the Marketing con Redes Sociales Specialization. Professor Cano Chambonnet's expertise includes developing effective digital marketing plans, understanding the strategic implications of branding, and leveraging social media platforms for business growth. His courses emphasize practical skills in planning, executing, and measuring social media strategies, ensuring learners can apply these skills in real-world business environments. He is highly rated by learners for his teaching style and course content, which are designed to be engaging and relevant to contemporary marketing challenges.