Isabelle Zdatny, XMP, CCXP
Thought Leader in Experience Management
About Me
Isabelle Zdatny is the Head of Thought Leadership at the Qualtrics XM Institute, where she guides organizations in building effective experience management (XM) programs. She leads research on designing and deploying innovative customer experiences, and her expertise spans digital CX design, metrics, consumer psychology, and behavioral economics. Before joining Qualtrics in 2018, she worked at Temkin Group, supporting major brands in their experience transformation. Isabelle is a certified CCXP and a graduate of Wellesley College.