Assistant Professor in the Area of Marketing Management, IMT Ghaziabad PhD in Marketing from Vinod Gupta School of Management, Indian Institute of Technology Kharagpur, India
Associated with :
IMT GhaziabadDr. Subhojit Sengupta is an Assistant Professor in the Area of Marketing Management at the Indian Institute of Management Ghaziabad (IMT Ghaziabad). He holds a Ph.D. in Marketing from the Vinod Gupta School of Management, Indian Institute of Technology Kharagpur, which provides him with a strong academic foundation in marketing principles and strategies. His research interests likely include consumer behavior, digital marketing, and brand management, contributing valuable insights to both academic literature and practical applications in the marketing field.