De Liu

Dr. De Liu serves as Xian Dong Eric Jing Professor of Information and Decision Sciences at the University of Minnesota's Carlson School of Management. His academic credentials include a Ph.D. in Management Science and Information Systems from the University of Texas at Austin, and both Master's and Bachelor's degrees from Tsinghua University. Through his Coursera courses in business analytics and digital economics, he helps students understand complex market mechanisms and data analysis. His research focuses on digital economics, particularly examining mechanism design in auctions, gamification, crowdsourcing, crowdfunding, and social commerce. As Academic Director of the Master of Science in Business Analytics program, he shapes the next generation of business analytics professionals. His work has appeared in leading journals including MIS Quarterly, Management Science, and Information Systems Research. His expertise spans artificial intelligence applications, digital engagement strategies, and platform economics, combining theoretical frameworks with practical business applications