Alejandra Zuccoli

Alejandra Zuccoli is a distinguished professor at Universidad de Palermo's Business Faculty and Academic Coordinator of the Laboratory of Enjoyment. Her innovative contributions to education include the development of the Pancoe Method, which earned recognition from Reimagine Education, Wharton QS in 2015. She created the Altax algorithm, focusing on human hospitality through Smart education neuromarketing applications. Her research explores the integration of neural networks with social networks for daily life applications. With a career spanning from 1989 to present as a radio producer and journalist, she has also authored a book on the role of pleasure in improving tourism education, published by Springer. Her work bridges the gap between traditional education and innovative learning methodologies, particularly in tourism and hospitality education.