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MBA in Marketing and Finance

The Online MBA in Marketing and Finance provides a unique blend of strategic marketing expertise and financial acumen, enabling professionals to make data-driven business decisions. This program equips students with skills in consumer insights, digital marketing, financial analysis, and investment strategies, preparing them to navigate competitive business environments effectively. The curriculum offers integrated expertise in marketing and financial decision-making to drive business growth with hands-on learning in digital marketing, investment analysis, and strategic financial planning through industry-relevant curriculum covering brand management, corporate finance, and consumer behavior.

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  • Course Start Date:

    Starting soon

  • Application Deadline:

    Closing Soon

  • Duration:

    2 Years

50,000

Overview

The Online MBA in Marketing and Finance provides a unique blend of strategic marketing expertise and financial acumen, enabling professionals to make data-driven business decisions. This program equips students with skills in consumer insights, digital marketing, financial analysis, and investment strategies, preparing them to navigate competitive business environments effectively.

Why Online MBA (Master of Business Administration)?

This program expands career prospects across marketing, finance, and business strategy, preparing professionals for leadership roles in diverse industries. The curriculum offers integrated expertise in marketing and financial decision-making to drive business growth with practical exposure through case studies and real-world business simulations.

What does this course have to offer?

Key Highlights

  • Integrated expertise in marketing and financial decision-making to drive business growth

  • Hands-on learning in digital marketing, investment analysis, and strategic financial planning

  • Industry-relevant curriculum covering brand management, corporate finance, and consumer behavior

  • Practical exposure through case studies and real-world business simulations

Who is this programme for?

  • Marketing and finance professionals seeking dual expertise

  • Business graduates looking to specialize in marketing and finance

  • Working professionals wanting integrated business skills

  • Entrepreneurs planning to build comprehensive business acumen

  • Career changers interested in marketing and finance sectors

Minimum Eligibility

  • Pass in an Undergraduate Bachelor Program of minimum duration of three years in any stream from UGC Recognized University with minimum aggregate of 50% or equivalent letter/numerical grade

  • A relaxation of 5% shall be given to SC/ST candidates

  • Candidates in final semester of Bachelors Program are also eligible to apply

Who is the programme for?

The program follows a comprehensive admission process for qualified candidates with undergraduate degrees. The academic structure spans 2 years with 4 semesters, covering both core business management subjects and specialized marketing and finance courses. Students engage in research-based learning and practical applications throughout the program.

Important Information

Selection process

How to apply?

Curriculum

The curriculum is designed to provide comprehensive understanding of both marketing and finance principles integrated with business management. It includes core business subjects like Management and Organizational Behavior, Accounting for Managers, Marketing Management, Business Economics, and Business Communication. Specialized subjects cover Operations Management, Retail and Services Marketing, Market Research, and Investment Analysis and Portfolio Management.

There are 4 semesters in this course

The program spans 4 semesters over 2 years. Semester 1 covers 20 credits including foundational subjects like Management and Organizational Behavior, Accounting for Managers, Marketing Management, Business Economics, and Business Communication. Semester 2 continues with 24 credits focusing on core management areas. Semester 3 includes 24 credits covering specialized subjects like Operations Management, Retail and Services Marketing, Market Research, Investment Analysis and Portfolio Management, and Cross Functional Electives. Semester 4 includes 12 credits for research-based learning applications.

Semester 1

Semester 2

Semester 3

Semester 4

Programme Length

2 years with flexible learning options through live online classes

Tuition Fee

The program offers affordable fee structure with yearly and total fee payment options. Domestic students can pay ₹25,000 yearly or ₹50,000 total. International students have options of $400 yearly or $800 total. Additional examination fees apply annually. EMI options starting from ₹3,210 per month are available to make education more accessible.

Fee Structure

Payment options

Learning Experience

Students experience live online classes with interactive learning environments. The program combines theoretical knowledge with practical applications through case studies, industry projects, and real-world business simulations. This approach ensures comprehensive skill development and readiness for leadership roles in marketing and finance sectors.

University Experience

Yenepoya Deemed-to-be University provides a comprehensive educational experience with UGC recognition and accreditation. Students benefit from quality education standards, experienced faculty, and institutional support throughout their academic journey. The university maintains high academic standards while offering flexible online learning options for working professionals.

Testimonials

Testimonials and success stories are a testament to the quality of this program and its impact on your career and learning journey. Be the first to help others make an informed decision by sharing your review of the course.

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About the University

University

Yenepoya University, established in 2008, is a private deemed-to-be university located in Mangalore, Karnataka. The institution operates from a 150+ acre eco-friendly campus and has evolved into a comprehensive center of learning with multiple constituent colleges offering programs in medical, dental, nursing, pharmacy, management, and other disciplines. The university has achieved significant recognition for its academic excellence and recently expanded with a new campus in Bangalore's Bhartiya City.

#801

QS Asia Ranking 2024

#258

QS Southern Asia Ranking

#95

NIRF Overall Ranking 2024

Affiliation & Recognition

UGC

UGC

NAAC

NAAC

NABH

NABH

Career services

The Career Development Centre at Yenepoya University provides comprehensive placement and career support services to students across all disciplines. The center implements a structured approach to career development through pre-placement training, industry interactions, and placement assistance. Students receive extensive guidance in soft skills development, technical skills enhancement, and personality development workshops. The university maintains strong relationships with industry partners and organizes regular recruitment drives, career fairs, and industry-academia interface sessions. The placement process begins with career counseling in early years and continues through final placements, with additional support for internships and live projects.

23-24 LPA

Highest Package

5-6 LPA

Average Package

85%

Placement Rate

Top Recruiters

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Degree Course Image
  • Course Start Date:

    Starting soon

  • Application Deadline:

    Closing Soon

  • Duration:

    2 Years

50,000

Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.