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Online BBA in Digital Marketing

This Online BBA in Digital Marketing program is designed to create people-centric leaders in digital marketing. Students will gain mastery in strategic social media management for effective brand engagement and audience growth, proficiency in SEO and content marketing strategies to drive organic traffic and enhance online visibility, expertise in various digital advertising techniques for targeted audience reach and maximum ROI, and utilization of data analytics for informed decision-making and continuous optimization of marketing strategies. The program offers enhanced brand engagement through strategic social media management, increased online visibility and organic traffic through SEO and content marketing expertise, improved marketing campaign performance and ROI through proficiency in digital advertising techniques, and informed decision-making through data-driven analytics.

English

Degree Course Image
  • Course Start Date:

    Starting Soon

  • Application Deadline:

    Closing Soon

  • Duration:

    3 Years

1,50,000

Overview

A Bright Future Awaits. Our Online BBA in Digital Marketing Program is designed to create people-centric leaders in digital marketing

Why BBA (Bachelor of Business Administration)?

The program empowers your career with comprehensive digital marketing education where you'll master the strategies and tools needed to thrive in today's digital landscape

What does this course have to offer?

Key Highlights

  • Enhanced brand engagement through strategic social media management

  • Increased online visibility and organic traffic through SEO and content marketing expertise

  • Improved marketing campaign performance and ROI through proficiency in digital advertising techniques

  • Informed decision-making and continuous optimization of marketing strategies through data-driven analytics

Interested in career outcomes and specializations?

Who is this programme for?

  • Students seeking to build careers in digital marketing

  • Working professionals looking to enhance their digital marketing skills

  • Entrepreneurs wanting to master digital marketing strategies

  • Graduates from any stream interested in digital marketing

Minimum Eligibility

  • Pass in the 10+2 examination from a recognised State Board, CBSE, NIOS, IGCSE, IB, or ICSE board recognised by the State or Central Government.

  • Candidates appearing in the 10+2 examination are also eligible to apply.

Not sure whether you qualify for this programme?

Who is the programme for?

The program follows a comprehensive admission process with simple steps. Students need to pass 10+2 examination from recognized boards. The program offers 126 credits spread across 6 semesters with structured learning modules.

Here's a Glimpse of Your Degree

Sample Degree Certificate

*Disclaimer: The image is for illustrative purposes only and may be subject to change at the discretion of Management.

Selection process

How to apply?

Curriculum

The curriculum covers comprehensive digital marketing topics including social media management, SEO, content marketing, digital advertising, marketing analytics, e-commerce marketing, and brand strategy across 6 semesters.

There are 6 semesters in this course

The program spans 6 semesters covering fundamental to advanced digital marketing concepts. Students learn through micro-lessons, virtual laboratories, and the TAP-R model. The curriculum includes strategic social media management, SEO and content marketing, digital advertising techniques, and data analytics for marketing optimization.

1st Semester

2nd Semester

3rd Semester

4th Semester

5th Semester

6th Semester

Programme Length

3 years duration with flexible online learning format

Tuition Fee

The Online BBA in Digital Marketing offered by JAIN (Deemed-to-be University) is a 3-year, 6-semester programme. The total programme fee for national students is ₹1,50,000, payable yearly at ₹50,000, semesterly at ₹25,000, or as a one-time payment of ₹1,50,000. A 15% discount is available on one-time full payment. EMI options are also available. Additional fees apply: national students pay ₹2,500 as a one-time registration fee and ₹3,000 per year as examination fee. SAARC students pay ₹11,250 for registration and ₹3,750 per year for examination. For international students, the total programme fee is USD 2,500 (approx. ₹2,32,500), payable yearly at USD 833 (approx. ₹77,469), semesterly at USD 417 (approx. ₹38,781), or as a one-time payment of USD 2,500 (approx. ₹2,32,500). International students also pay a one-time registration fee of USD 150 (approx. ₹13,950) and USD 50 (approx. ₹4,650) per year as examination fee. Zero-interest EMI and education loan options are available for all students. A 15% discount applies on upfront full payment.

Fee Structure

Payment options

Financing options

Financial Aid

Need help understanding fees, EMI options, or scholarships?

Learning Experience

The program offers an innovative Learning Management System with dynamic and interactive learning experience. Features include micro-lessons, virtual laboratories, and TAP-R model for enhanced collaboration, engagement, and knowledge retention.

University Experience

JAIN Online offers globally recognized degrees equivalent to on-campus degrees from JAIN Deemed-to-be University. The program provides career advancement services in collaboration with foundit to enhance job search and career prospects.

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About the University

University

Established in 1990 as Sri Mahaveer Jain College, JAIN (Deemed-to-be University) received deemed university status in 2008. Located in Bangalore, the Silicon Valley of India, it operates across 10 thriving campuses. The university offers comprehensive education through six faculties: Commerce, Creative Arts & Design, Engineering and Technology, Management, Humanities & Social Sciences, and Sciences. Known for its emphasis on education, entrepreneurship, research, and sports, JAIN has established itself as a hub for learning with state-of-the-art facilities and centers that inspire innovation

#62

NIRF Overall Ranking

#84

NIRF Engineering Ranking

#73

NIRF Management Ranking

Affiliation & Recognition

UGC

UGC

NAAC

NAAC

NBA

NBA

ISO

ISO

Career services

The university maintains a comprehensive career development ecosystem through its Student Career Advisory and Placement Support Team. Working in association with the International Institute of Global Studies (IIGS), they provide mandatory Campus Recruitment Leadership Training Programs for all placement-seeking students. The career services include specialized training sessions, workshops, and internship opportunities to enhance employability. The placement cell facilitates interactions with industry leaders, entrepreneurs, and policy makers, while also organizing guest lectures and alumni interactions. Students receive training in personality development, aptitude testing, and interview preparation

30LPA

Highest Package BTech

21.60LPA

Highest Package MBA

54.27%

BTech Placement Rate

Top Recruiters

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Degree Course Image
  • Course Start Date:

    Starting Soon

  • Application Deadline:

    Closing Soon

  • Duration:

    3 Years

1,50,000

Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.