Digital Strategy & Marketing Analytics - IIM Nagpur
The Post Graduate Certificate Programme in Digital Strategy and Marketing Analytics equips professionals with contemporary strategic marketing competencies and advanced analytics capabilities. The program combines theoretical knowledge with practical applications through simulations and case studies.
₹ 2,25,000
Overview
IIM Nagpur's Digital Strategy and Marketing Analytics program addresses the transformational changes in the hyper-connected business world. The program equips working executives with skills to navigate digital marketing challenges and leverage analytics for strategic decision-making.
Why Marketing?
The program offers unique advantages including IIM Nagpur's prestigious certification, executive alumni status, and hands-on learning through Digital Markstrat simulation. The curriculum combines theoretical concepts with practical applications.
What does this course have to offer?
Key Highlights
PG Certificate & Alumni Status
9 Months Blended Learning
Digital Markstrat Simulation
Expert Faculty Sessions
Case Study Based Learning
Chamber Consultation
3-Day Campus Immersion
Who is this programme for?
Marketing professionals
Digital marketers
Mid-level managers
Business analysts
Brand managers
Marketing strategists
Minimum Eligibility
Bachelor's Degree from recognized university
Minimum 3 years work experience
Selection based on profile evaluation
Not sure whether you qualify for this programme?
Admission Overview
The admission process evaluates candidates based on their academic background and work experience. Selection includes detailed profile assessment.
Here's a Glimpse of Your Degree
*Disclaimer: The image is for illustrative purposes only and may be subject to change at the discretion of Management.
Selection process
How to apply?
Curriculum
The curriculum covers fundamental marketing concepts, digital marketing tools and techniques, analytics, and strategic applications through case studies and simulations.
There are 5 semesters in this course
The program comprises comprehensive modules covering marketing fundamentals, digital marketing tools, brand management, analytics, and strategic implementation. Learning is enhanced through Digital Markstrat simulation and hands-on workshops.
Module 1
Module 2
Module 3
Module 4
Module 5
Programme Length
9 months with weekend sessions
Whom you will learn from?
Learn from top industry experts who bring real-world experience and deep knowledge to every lesson. The instructors are dedicated to help you achieve your goals with practical insights and hands-on guidance.
Tuition Fee
The total program fee is INR 2,25,000 + GST with application fee of INR 2,006 (including GST). Payment can be made in three installments.
Fee Structure
Payment options
Financial Aid
Need help understanding fees, EMI options, or scholarships?
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About the University
Established in 2015 under the mentorship of IIM Ahmedabad, IIM Nagpur is a premier management institute located in Nagpur, Maharashtra. The institute aims to create value-driven leaders and global managers through a strong curriculum and innovative teaching methods. IIM Nagpur shifted to its new 132-acre campus at MIHAN in November 2021, providing state-of-the-art facilities to enhance the learning experience.
346
Total Students
40
Faculty Members
31
NIRF Management Rank
Affiliation & Recognition
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Affiliation & Recognition
Career services
The Career Development Services at IIM Nagpur provide extensive support for placements through organized recruitment drives and industry interactions. The placement process includes pre-placement talks, interviews, and workshops to prepare students for the corporate world. The institute has successfully placed its students with leading companies across various sectors, ensuring a smooth transition from academia to industry.
100%
Placement Rate
16.29 LPA
Average Package
38.40 LPA
Highest Package
519
Total Offers Made
₹ 2,25,000
Frequently asked Questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.