Sales and Marketing Executive Programme - IIM Indore
A 12-month transformative program offering dual expertise in sales and marketing, featuring AI-driven strategies, advanced analytics, and innovative customer engagement techniques. Includes 150 hours of engaging lectures and three campus modules.
4.9
Instructors:
English
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Course Start Date:
Starting Soon
Application Deadline:
To be announced
Duration:
12 Months
₹ 2,36,000
Overview
IIM Indore's Executive Programme in Sales & Marketing offers comprehensive coverage of modern marketing and sales strategies. The program combines theoretical knowledge with practical applications across various domains including AI-driven marketing and analytics.
Why Online MBA (Master of Business Administration)?
The program features 150 hours of online lectures, three campus modules, and hands-on learning experiences. Participants receive IIM Indore Executive Education Alumni Status and access to industry networking.
What does this course have to offer?
Key Highlights
Interactive learning platform
Three campus modules
150 hours of lectures
AI-driven approach
Executive alumni status
Industry expert faculty
Practical applications
Who is this programme for?
Sales professionals
Marketing managers
Business development executives
Product managers
Aspiring marketing leaders
Minimum Eligibility
Diploma/Bachelor's degree with 50% marks
Minimum 2 years work experience
75% minimum attendance required
Profile evaluation and SOP required
Who is the programme for?
Selection based on profile evaluation, educational qualification, and Statement of Purpose. Requires minimum 50% marks and 2 years experience.
Selection process
How to apply?
Curriculum
The curriculum spans multiple modules covering marketing fundamentals through advanced AI applications. Features comprehensive coverage of sales strategies, digital marketing, and analytics.
There are 14 semesters in this course
The program progressively covers essential marketing and sales concepts through interactive modules. Content ranges from foundational marketing principles to advanced topics like AI-driven strategies and emerging business models.
Module 1. Pre-requisite Content
Module 2. Product and Brand Management
Module 3. Pricing Strategies
Module 4. Digital Marketing and Analytics
Module 5. Sales Management
Module 6. Sales Forecasting
Module 7. Distribution Management
Module 8. Strategic Marketing
Module 9. Business Strategy
Module 10. AI in Marketing
Module 11. Integrated Marketing Communications
Module 12. Services Marketing
Module 13. Emerging Business Models
Module 14. Industry Insights
Programme Length
12-month program with flexible learning format
Whom you will learn from?
Learn from top industry experts who bring real-world experience and deep knowledge to every lesson. The instructors are dedicated to help you achieve your goals with practical insights and hands-on guidance.
Instructor
Professor, IIM Indore
Prof. (Jai) Jayasimha is a Professor of Marketing. Prior to joining IIM Indore, he has been a faculty member at the Institute of Management Technology, ICFAI Business School (IBS Hyderabad), PES Institute of Technology (PESIT, Bangalore).
Tuition Fee
The total program fee is ₹2,36,000 with applicable taxes, with alumni membership options available
Fee Structure
Payment options
Learning Experience
Program combines interactive online learning with three campus modules. Features live lectures, case discussions, and practical projects.
University Experience
IIM Indore provides comprehensive support including library access, official email ID, and alumni networking opportunities. Optional alumni membership available with varying durations.
Testimonials
Testimonials and success stories are a testament to the quality of this program and its impact on your career and learning journey. Be the first to help others make an informed decision by sharing your review of the course.
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About the University
Established in 1996, IIM Indore is the sixth Indian Institute of Management and is located in Indore, Madhya Pradesh. Recognized as an Institute of National Importance under the IIM Act 2017, it offers a range of management programs including the Post Graduate Programme in Management (PGP), Executive Post Graduate Programme in Management (EPGP), and the Integrated Programme in Management (IPM). The institute is known for its rigorous academic standards, innovative pedagogy, and strong industry connections.
8
NIRF Management Rank
1316
Total Students
193 acres
Campus Size
Affiliation & Recognition
Institute of National Importance
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Association of MBAs (AMBA)
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Association to Advance Collegiate Schools of Business (AACSB)
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European Quality Improvement System (EQUIS)
Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
Instructor
Professor, IIM Indore
Prof. (Jai) Jayasimha is a Professor of Marketing. Prior to joining IIM Indore, he has been a faculty member at the Institute of Management Technology, ICFAI Business School (IBS Hyderabad), PES Institute of Technology (PESIT, Bangalore).
Career services
The Career Development Services at IIM Indore provide comprehensive support for placements through a structured process. The institute organizes pre-placement talks, recruitment drives, and extensive industry interactions. In 2024, IIM Indore achieved a placement rate of 100%, with participation from over 150 recruiters across various sectors including consulting, finance, and technology.
100%
Placement Rate
25.68 LPA
Average Package
100 LPA
Highest Package
Course Start Date:
Starting Soon
Application Deadline:
To be announced
Duration:
12 Months
₹ 2,36,000
Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.