IIM Indore Postgraduate Certificate in Product Management

The Post Graduate Certificate Programme in Product Management equips professionals with the skills needed to manage the entire product lifecycle, from concept to launch. The programme covers key areas such as market research, product development, design thinking, product strategy, and go-to-market execution. Participants learn how to identify customer needs, develop innovative products, and drive product success in competitive markets. With a focus on practical, real-world applications, this programme is ideal for aspiring product managers looking to lead product initiatives and drive business growth.

Instructors:

Professor Abhishek Mishra

English

Not specified

Course Start Date:
Coming Soon
Applications Deadline:
To be announced
Duration:
9 Months

₹ 3,50,000

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Overview

The programme empowers professionals with essential skills and insights to thrive in product management. This holistic curriculum delves into strategic thinking, market dynamics, and practical development, offering comprehensive skills. Leveraging the academic excellence of IIM Indore, participants are primed for success in the ever-evolving realm of product management.

Why Leadership & Management?

The Post Graduate Certificate Programme in Product Management from IIM Indore offers a transformative learning experience delivered by top faculty and industry experts. With its holistic approach covering strategy, market dynamics, and practical development methodologies, participants gain comprehensive product management skills applicable across industries. The program's campus component at IIM Indore, one of India's top 5 IIMs, provides immersive learning in an ideal environment. Upon completion, participants receive Executive Education Alumni status, gaining access to the institute's resources and a valuable professional network.

What does this course have to offer?

Key Highlights

Transformative programme by IIM Indore and industry experts
Holistic approach covering strategy, market dynamics, and practical development
Leverage academic excellence for comprehensive product management skills
Includes 3-day campus visit at IIM Indore
Executive Education Alumni status upon completion
Focuses on practical, application-based learning

Who is this programme for?

Working professionals with a minimum of 2 years of experience
Professionals seeking career advancement in product management
Entrepreneurs developing and launching market products
Product team members looking to enhance their skills
Individuals transitioning to product management roles

Minimum Eligibility

Working professionals with a minimum of 2 years of experience
Professionals seeking skill enhancement and career advancement in product management
Entrepreneurs aiming to develop and launch successful products in the market

Who is the programme for?

The programme utilizes a proven pedagogy developed by IIM-I faculty and refined through industry programmes over two decades. The admission process is selective, with applicants evaluated based on their overall profile and eligibility criteria. Some candidates may be interviewed by Programme Directors if necessary. Participants must maintain a minimum 75% overall attendance to complete the programme. The curriculum is delivered through interactive online sessions complemented by a 3-day campus module at IIM Indore.

Important Dates

Selection process

How to apply?

Curriculum

The Post Graduate Certificate Programme in Product Management offers a comprehensive curriculum covering the entire product lifecycle. The programme consists of 9 modules: Introduction to Product Management, Market Analysis, Product Ideation and Validation, Customer-Centric Product Design, GTM Strategies, Product Engineering Fundamentals, Product Pricing Strategies, Sales Strategies, and Product Distribution and Support. Each module addresses specific aspects of product management, from theoretical foundations to practical applications.

There are 9 semesters in this course

The programme covers 9 comprehensive modules. Module 1 introduces the 5i Framework, Product Life Cycle, and data-driven storytelling. Module 2 focuses on market analysis, segmentation, and business models. Module 3 covers innovation, idea validation, and intellectual property. Module 4 explores design thinking and prototyping. Module 5 addresses GTM strategies and neuromarketing. Module 6 examines product engineering and agile development. Module 7 covers pricing strategies and ethics. Module 8 focuses on sales strategies and customer retention. Module 9 completes the cycle with distribution, launch, and support strategies.

Module 01

Module 02

Module 03

Module 04

Module 05

Module 06

Module 07

Module 08

Module 09

Programme Length

The Post Graduate Certificate Programme in Product Management is a 9-month programme with a flexible learning format. It includes online sessions and a 3-day intensive campus module at IIM Indore. The programme is designed to accommodate working professionals, allowing them to balance their professional commitments while gaining valuable skills and knowledge in product management.

Tuition Fee

The total fee for the programme is INR 3,50,000 + GST, payable in three installments: INR 1,15,500 + GST at the time of admission, INR 1,09,000 + GST within 2 months, and INR 1,12,500 + GST within 4 months. An application fee of INR 13,000 + GST is required during registration. Loan assistance is available for participants who need financial support. All fees are non-refundable and must be paid in favor of Unified Collaboration Services LLP.

Fee Structure

Payment options

Financing options

Financial Aid

Learning Experience

The programme emphasizes application-based learning through case studies and discussion methods. Participants engage in hands-on assignments, projects, and simulations to refine analytical skills and develop multifunctional perspectives. The programme culminates in a Capstone Project where participants apply all acquired knowledge to a real-life scenario. Progress is continuously assessed through quizzes, assignments, tests, and examinations, with participants required to achieve a minimum score to complete the programme.

University Experience

IIM Indore provides a rich learning environment as one of India's top 5 IIMs and among the top 100 MBA schools globally. The institute holds the prestigious 'triple crown' accreditation from AMBA (UK), AACSB (USA), and EQUIS (European Union), placing it among 1% of MBA schools globally with this distinction. Ranked 3rd among IIMs for Executive Education Programmes, IIM Indore offers participants access to world-class faculty, resources, and networking opportunities. The 3-day campus module takes place on a scenic hillock conducive to contemplative learning.

About the University

Established in 1996, IIM Indore is the sixth Indian Institute of Management and is located in Indore, Madhya Pradesh. Recognized as an Institute of National Importance under the IIM Act 2017, it offers a range of management programs including the Post Graduate Programme in Management (PGP), Executive Post Graduate Programme in Management (EPGP), and the Integrated Programme in Management (IPM). The institute is known for its rigorous academic standards, innovative pedagogy, and strong industry connections.

8

NIRF Management Rank

1316

Total Students

193 acres

Campus Size

Affiliation & Recognition

Institute of National Importance

Association of MBAs (AMBA)

Association to Advance Collegiate Schools of Business (AACSB)

European Quality Improvement System (EQUIS)

Career services

The Career Development Services at IIM Indore provide comprehensive support for placements through a structured process. The institute organizes pre-placement talks, recruitment drives, and extensive industry interactions. In 2024, IIM Indore achieved a placement rate of 100%, with participation from over 150 recruiters across various sectors including consulting, finance, and technology.

100%

Placement Rate

25.68 LPA

Average Package

100 LPA

Highest Package

Course Start Date:
Coming Soon
Applications Deadline:
To be announced
Duration:
9 Months

₹ 3,50,000

Add to compare

Whom you will learn from?

Learn from top industry experts who bring real-world experience and deep knowledge to every lesson. The instructors are dedicated to help you achieve your goals with practical insights and hands-on guidance.

Instructor

Professor Abhishek Mishra

Professor at IIM Indore

Abhishek Mishra, a Professor at IIM Indore, has extensive experience in management consulting and academia. He has worked with prestigious clients like Holcim, Pepsi, and GlaxoSmithKline. Holding a PhD from IIM Lucknow, his research focuses on product management and brand equity. Within a year at IIM Indore, he has published ten papers in top marketing journals and secured a research grant for international collaboration. Mishra teaches courses on Marketing Research, Product Management, and New Product Development while also holding leadership roles within the institute.

Testimonials

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Faculties

These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they’re here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.

Instructor

Professor Abhishek Mishra

Professor at IIM Indore

Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.

What is the attendance criteria?

Who will benefit from the programme?

Explain the pedagogy of this course?