Online MBA in Digital Marketing - D.Y. Patil University

This comprehensive online MBA program from D.Y. Patil University provides students with essential business knowledge and leadership skills through a flexible learning format. The program covers core areas including organizational behavior, strategic management, financial management, marketing, and operations management across four semesters spanning two years. Students can choose from various specializations including Digital Marketing, Sales and Marketing, Human Resource Management, Finance Management, International Business, and more. The program is designed to prepare graduates for leadership roles in various industries with practical knowledge and strategic thinking capabilities. The curriculum integrates theoretical foundations with practical applications, ensuring students develop both analytical and managerial competencies required in today's dynamic business environment.

English

Course Start Date:
Starts soon
Applications Deadline:
Closes soon
Duration:
2 Years

₹ 1,70,000

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Overview

MBA program provides comprehensive business education covering organizational behavior, strategic management, financial management, marketing and operations management across four semesters.

Why Online MBA (Master of Business Administration)?

This MBA program offers comprehensive business education with flexible online learning, multiple specializations, and industry-relevant curriculum designed for working professionals and fresh graduates.

What does this course have to offer?

Key Highlights

Core subjects include Organizational Behaviour, Strategic Management, Financial Management, Marketing Management, Operations Management, International Business, Research Methodology, Project Management and specialization-specific subjects. Elective options in Digital Marketing, Supply Chain Management, Sales Management and Operations Research. Project work component spanning final two semesters

Who is this programme for?

Working professionals seeking career advancement. Fresh graduates looking to enter management roles. Entrepreneurs wanting to develop business acumen. Individuals seeking leadership positions in corporate sectors

Minimum Eligibility

Not specified

Who is the programme for?

Program follows semester system with structured admission process including document verification and fee payment. Academic calendar includes regular assessments, project work, and comprehensive examinations with grading system from A++ to F.

Important Dates

Selection process

How to apply?

Curriculum

Four-semester curriculum covering core business subjects in first three semesters with specialization focus in final semester. Subjects include management principles, economics, accounting, marketing, operations, strategy, and international business with project work component.

There are 4 semesters in this course

Semester 1: Organizational Behaviour, Principle of Accounting, Managerial Economics, Principles of Management, Quantitative Techniques with electives in Global Business Environment, Business Law & Corporate Governance, or Business Communication. Semester 2: Human Resource Management, Strategic Management, Financial Management, Principles of Marketing, Production & Operation Management with electives in Supply Chain Management, Management Information System, or Sales Management. Semester 3: International Business, Research Methodology, Project Management, Entrepreneurship Essentials, Cost & Management Accounting, Project Work Part 1 with electives in Digital Marketing or Operation Research. Semester 4: Specialization subjects including Services Marketing, Advertising & Sales Promotion, Consumer Behaviour, Strategic Brand Management, Sales And Distribution Management, Retail Management, and Project Work Part 2 Final Submission.

First Year (Semester - I)

First Year (Semester - II)

Second Year (Semester - III)

Second Year (Semester - IV)

Programme Length

2 years program delivered through semester system with flexibility for working professionals.

Tuition Fee

Program fees: INR 1,70,000 for Indian students, INR 3,50,000 for international students. Payment options include full payment, yearly installments (2 payments), or semester-wise payments (4 installments). Additional charges for admission processing, degree certificates, transcripts, and other documentation.

Fee Structure

Payment options

Financing options

Financial Aid

Learning Experience

Online learning platform with flexible scheduling, interactive sessions, comprehensive study materials, and continuous assessment through assignments and examinations.

University Experience

Established university with strong academic foundation, experienced faculty, industry connections, comprehensive student support services, and alumni network across various sectors.

About the University

D.Y. Patil University, established in 1983 in Navi Mumbai, is a multi-disciplinary private deemed university known for its excellence in education, healthcare, and sports. Founded by Dr. Dnyandeo Yashwantrao Patil, the institution received deemed university status in 2002. The university offers over 90 programs across Engineering, Health Sciences, Management, Sports, Biotechnology, and Hospitality studies. With state-of-the-art infrastructure spread across 72 acres, it focuses on developing a conducive environment for holistic student development and research-driven culture.

#1001-1200

QS World Ranking

24,500

Total Enrollment

#151-200

NIRF Overall Ranking_2023

Affiliation & Recognition

UGC

NAAC

NABH

NIRF

Career services

The university maintains a comprehensive career development ecosystem through its dedicated placement cell. The career services include pre-placement training, workshops, mock interviews, and group discussions. Students receive extensive support for internships and final placements through industry connections across all campuses. The placement cell facilitates strong relationships with over 200 recruiting companies, offering diverse opportunities across technology, healthcare, manufacturing, consulting, and management sectors. The university's career services also focus on skill development, professional grooming, and alumni networking to enhance employability.

80%

Overall Placement Rate

15 LPA

Highest Package 2023

200+

Number of Recruiters

Top Recruiters

Course Start Date:
Starts soon
Applications Deadline:
Closes soon
Duration:
2 Years

₹ 1,70,000

Add to compare

Testimonials

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Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.

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