Postgraduate Diploma in Digital Business (PGDDB)

The Postgraduate Diploma in Digital Business (E-Learning), in collaboration with MIT Sloan and Columbia Business School Executive Education, provides professionals with the skills needed to successfully transform businesses for the digital age. Through 310 video lectures, live Q&A sessions, case studies, and a capstone project, participants learn digital transformation strategies, platform business models, and digital marketing techniques.

Instructors:

Geoffrey Parker

David Rogers

English

Duration:
9 Months

₹ 2,62,769

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Overview

Learn digital strategies for next-generation enterprises through this comprehensive program combining insights from MIT Sloan and Columbia Business School. Master platform strategies, digital marketing, and customer engagement while developing practical skills through simulations and a capstone project.

Why Postgraduate Diplomas?

This program stands out for its combination of world-class faculty, practical learning through simulations and projects, and comprehensive curriculum covering all aspects of digital business transformation.

What does this course have to offer?

Key Highlights

Industry-leading faculty from top institutions
Live Q&A sessions with professors
310 video lectures
8 case studies and 2 simulations
Capstone project with expert guidance
Professional certifications included

Who is this programme for?

Mid to senior-level professionals
Entrepreneurs and business owners
Digital transformation leaders
Marketing professionals
Technology managers

Minimum Eligibility

Bachelor's Degree required
Minimum age: 21 years
English proficiency required for non-native speakers
TOEFL (550+) or IELTS (6.0+) or equivalent

Who is the programme for?

The program follows a structured admission process requiring a bachelor's degree and English proficiency for non-native speakers. The academic structure combines self-paced learning with live sessions and practical applications through assignments, discussions, and projects.

Important Dates

Selection process

How to apply?

Curriculum

The curriculum is designed to provide comprehensive coverage of digital business transformation through three main modules and a capstone project. Topics include digital strategies, platform business models, customer engagement, and digital marketing analytics.

There are 4 semesters in this course

The program consists of three core modules covering digital transformation strategies, platform business models, and digital marketing. Module 1 explores digital strategies and experimentation principles. Module 2 focuses on platform strategies and value capture. Module 3 covers digital marketing and analytics. The program concludes with a team-based capstone project.

Module 1: Digital Strategies for Business: Leading the Next-Generation Enterprise

Module 2: Digital Transformation: Platform Strategies for Success

Module 3: Digital Marketing: Customer Engagement, Social Media, Planning & Analytics

Capstone Project

Programme Length

9 months with 4-6 hours weekly commitment, combining self-paced learning with live sessions

Tuition Fee

The program fee is structured on a semester basis, with various payment options available to make the program accessible to working professionals.

Fee Structure

Payment options

Financing options

Financial Aid

Learning Experience

The learning experience combines video lectures, live Q&A sessions, case studies, simulations, and practical assignments. Students engage through discussions, assignments, and a capstone project while receiving guidance from industry experts.

University Experience

The program provides a collaborative learning environment with access to resources from MIT Sloan and Columbia Business School. Students benefit from networking opportunities and practical application of concepts through real-world cases.

About the University

About

Career services

Duration:
9 Months

₹ 2,62,769

Add to compare

Whom you will learn from?

Learn from top industry experts who bring real-world experience and deep knowledge to every lesson. The instructors are dedicated to help you achieve your goals with practical insights and hands-on guidance.

Instructors

Geoffrey Parker

4.8 rating

5 Reviews

1,692 Students

Professor of Engineering and Director at Dartmouth College

Professor Geoffrey Parker is a Professor of Engineering and Director of the Master of Engineering Management Program at Dartmouth College’s Thayer School of Engineering. He is also a research fellow and visiting scholar at MIT’s Initiative for the Digital Economy. His research focuses on distributed innovation, energy markets, and the economics of information.

David Rogers

Faculty member at Columbia Business School.

Professor David Rogers is a faculty member of Executive Education at Columbia Business School. He advises major global companies on digital strategy and has led executive workshops in 64 countries. He is also the founder of the BRITE conference, which focuses on brands, innovation, and technology.

Testimonials

Testimonials and success stories are a testament to the quality of this program and its impact on your career and learning journey. Be the first to help others make an informed decision by sharing your review of the course.

Faculties

These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they’re here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.

Instructors

Geoffrey Parker

4.8 rating

5 Reviews

1,692 Students

Professor of Engineering and Director at Dartmouth College

David Rogers

Faculty member at Columbia Business School.

Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.

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