Brand Identity and Vector Graphics
Master Adobe Illustrator to create professional logos and brand identity materials for effective visual communication.
Master Adobe Illustrator to create professional logos and brand identity materials for effective visual communication.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Xbox Graphic Designer Professional Certificate program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
Instructors:
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What you'll learn
Develop skills in creating visually appealing compositions using Adobe Illustrator Create logos and corporate symbols that effectively represent a brand Design brand identity materials, ensuring consistency across all design elements Learn to incorporate constructive feedback to refine and improve designs Master essential vector graphic techniques for professional design work Apply color theory and typography principles to enhance visual communication
Skills you'll gain
This course includes:
21 Hours PreRecorded video
22 assignments
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 4 modules in this course
This comprehensive course develops essential graphic design skills using Adobe Illustrator while teaching effective design processes through feedback integration and iteration. Students begin with Illustrator fundamentals, learning to work with vector shapes, paths, and essential tools like the Pen Tool and Pathfinder panel. The curriculum progresses to more advanced concepts including typography, layers, transformations, and gradient creation. The second half focuses on logo design principles and brand identity development, teaching the psychology of shapes and colors, characteristics of effective logos, and how to create cohesive brand materials. Throughout the course, students apply their learning through hands-on projects creating logos and branding for a fictional video game company, culminating in a final project that demonstrates their ability to develop professional-quality designs and implement feedback effectively.
Illustrator fundamentals: Building blocks for graphic design
Module 1 · 5 Hours to complete
Illustrator fundamentals: From shapes to designs
Module 2 · 5 Hours to complete
Logo design and brand identity fundamentals
Module 3 · 6 Hours to complete
Feedback and iteration on designs
Module 4 · 5 Hours to complete
Fee Structure
Instructor
Instructor on Coursera
Xbox is an instructor on Coursera, offering a variety of courses focused on graphic design and product management. These courses include topics such as Brand Identity and Vector Graphics, Designing with GenAI and Capstone Project, Digital and Print Media Design, Fundamentals of Graphic Design, Interaction Design and UX/UI Principles, Market Research and Competitive Analysis, Product Design and UX/UI Fundamentals, Product Launch and Post-Launch Management, and Product Management Fundamentals. The courses are designed to enhance skills in graphic design, product strategy, and UX/UI principles, often using tools like Adobe Illustrator and leveraging AI technologies.
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Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.