Learn to design cohesive stories across multiple platforms, engaging global audiences with innovative technologies.
Learn to design cohesive stories across multiple platforms, engaging global audiences with innovative technologies.
This course explores the art of transmedia storytelling - creating cohesive narrative experiences across multiple platforms. Led by UNSW Australia Art & Design academics and industry experts, students learn to design expansive storyworlds, engage diverse audiences, and leverage emerging technologies. The curriculum covers creative idea generation, audience analysis, user experience design, and the strategic use of various media platforms. Through case studies, expert interviews, and hands-on assignments, participants develop their own transmedia strategy. The course features insights from leading professionals in Hollywood, Canada, and Australia, offering a unique blend of theory and industry practice in this cutting-edge field of digital storytelling.
4.7
(862 ratings)
1,12,377 already enrolled
Instructors:
English
پښتو, বাংলা, اردو, 3 more
What you'll learn
Understand the principles and practices of transmedia storytelling
Develop creative techniques for generating and expanding narrative ideas
Analyze and engage diverse audiences across multiple platforms
Design cohesive user experiences for transmedia projects
Evaluate and integrate emerging technologies in storytelling strategies
Create a comprehensive transmedia strategy for an original story concept
Skills you'll gain
This course includes:
8 Hours PreRecorded video
Access on Mobile, Tablet, Desktop
FullTime access
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There are 6 modules in this course
This comprehensive course delves into the world of transmedia storytelling, teaching students how to create immersive narrative experiences across multiple platforms. The curriculum covers key aspects of transmedia design, including creative idea generation, storyworld building, audience analysis, user experience design, and the strategic use of emerging technologies. Students learn from leading academics and industry professionals, gaining insights into successful transmedia projects in entertainment, advertising, and social change. Through a combination of theoretical frameworks, case studies, and practical assignments, participants develop their own transmedia strategy. The course emphasizes the importance of engaging global audiences, adapting stories for different media, and leveraging innovative technologies like virtual and augmented reality. By the end, students will have the tools to conceptualize, plan, and execute cohesive transmedia narratives for various purposes and audiences.
What is Transmedia Storytelling?
Module 1 · 4 Hours to complete
Creative Ideas Generation - Building a Storyworld
Module 2 · 5 Hours to complete
Understanding a Transmedia Audience
Module 3 · 4 Hours to complete
The Transmedia User Experience
Module 4 · 4 Hours to complete
Using Creative Technologies
Module 5 · 5 Hours to complete
Stories from Industry - Professionals' Career Journeys and Advice
Module 6 · 1 Hours to complete
Fee Structure
Payment options
Financial Aid
Instructors
Associate Dean Education
Simon is the Associate Dean of Education at UNSW Sydney | Art & Design and a Scientia Education Fellow. A multi-award-winning educator, he focuses on enhancing the student learning experience through technology and innovative pedagogies. His research covers online education, open resources, and MOOCs, contributing to UNSW’s reputation for high-quality online learning. Simon has developed award-winning teaching practices and aims to continue improving online education across disciplines.
Senior Lecturer
Ollie Bown is a researcher and maker working with creative technologies, with a background spanning social anthropology, evolutionary systems, and music informatics. He explores how artists and musicians can use advanced computing to create complex works. With over 15 years of experience in electronic music and digital art, his research includes media multiplicities, musical metacreation, and computational creativity. After earning his PhD, he held academic positions at Monash University, the University of Sydney, and UNSW. He has performed in numerous music ensembles and collaborated on digital art projects.
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4.7 course rating
862 ratings
Frequently asked questions
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