RiseUpp Logo
Educator Logo

Gamification

Discover how game design concepts and mechanics can drive engagement and solve complex business and social challenges through innovative approaches.

Discover how game design concepts and mechanics can drive engagement and solve complex business and social challenges through innovative approaches.

This course explores the concept of gamification, which involves applying game elements and digital game design techniques to non-game contexts such as business and social impact challenges. Taught by Professor Kevin Werbach from the University of Pennsylvania, the course covers the mechanisms of gamification, its potential applications, and effective implementation strategies. Students will learn about game design principles, motivational psychology, and the ethical considerations of gamification. The curriculum includes case studies, interviews with industry experts, and practical frameworks for designing gamified systems. By the end of the course, learners will be equipped to critically analyze gamification opportunities and design engaging solutions for various organizational and social contexts.

4.8

(2,421 ratings)

1,57,355 already enrolled

Instructors:

English

پښتو, বাংলা, اردو, 3 more

Powered by

Provider Logo
Gamification

This course includes

17 Hours

Of Self-paced video lessons

Intermediate Level

Completion Certificate

awarded on course completion

7,978

What you'll learn

  • Understand the concept of gamification and its potential applications

  • Analyze games and identify key elements that can be applied in non-game contexts

  • Apply psychological theories of motivation to gamification design

  • Develop a structured approach to designing gamified systems

  • Evaluate the appropriateness of gamification for specific business or social challenges

  • Understand the ethical implications and potential risks of gamification

Skills you'll gain

gamification
game design
motivation
psychology
behavioral design
user engagement
digital strategy
social impact
workplace motivation
behavioral economics

This course includes:

667 Minutes PreRecorded video

5 quizzes, 3 peer-reviewed assignments

Access on Mobile, Tablet, Desktop

FullTime access

Shareable certificate

Closed caption

Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

Certificate

Top companies offer this course to their employees

Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.

icon-0icon-1icon-2icon-3icon-4

There are 6 modules in this course

This course provides a comprehensive introduction to gamification, exploring its applications in business and social impact contexts. It begins by defining gamification and its historical context, then delves into game design principles and elements. Students learn to deconstruct games and apply game thinking to non-game situations. The course covers key psychological concepts related to motivation, including behaviorism, intrinsic and extrinsic motivation, and self-determination theory. A significant portion focuses on the design process for gamification, offering a six-step framework for developing effective gamified solutions. The curriculum also addresses specific applications in enterprise settings and for social good, as well as ethical considerations and potential pitfalls of gamification. Throughout the course, students engage with real-world examples, expert interviews, and practical assignments to reinforce their understanding and skills in applying gamification principles.

Gamification and Games

Module 1 · 2 Hours to complete

Deconstructing Games

Module 2 · 3 Hours to complete

Motivation and Psychology

Module 3 · 3 Hours to complete

Design

Module 4 · 2 Hours to complete

Applications

Module 5 · 3 Hours to complete

Gamification in Perspective

Module 6 · 2 Hours to complete

Fee Structure

Payment options

Financial Aid

Instructor

Kevin Werbach
Kevin Werbach

4.8 rating

78 Reviews

1,71,423 Students

2 Courses

Professor of Legal Studies and Business Ethics at the University of Pennsylvania

Kevin Werbach is a prominent professor of Legal Studies and Business Ethics at the Wharton School, University of Pennsylvania, recognized for his expertise in the business, legal, and social implications of emerging technologies such as broadband, big data, and blockchain. With over two decades of experience at the intersection of the Internet, digital media, and communications, he has made significant contributions to technology policy. Werbach served on the Obama Administration’s Presidential Transition Team and was instrumental in shaping U.S. internet policy during the Clinton Administration as Counsel for New Technology Policy at the Federal Communications Commission. He founded the Supernova Group, a technology consulting firm that organizes high-level technology conferences. Additionally, he created one of the most successful massive open online courses, attracting nearly half a million enrollments. His publications include influential books such as The Blockchain and the New Architecture of Trust and For the Win: How Game Thinking Can Revolutionize Your Business. He has also edited the notable technology newsletter Release 1.0. In recognition of his teaching excellence, Werbach was named Wharton's first-ever Iron Prof in 2010. Follow him on Twitter @kwerb for insights on technology and policy.

Gamification

This course includes

17 Hours

Of Self-paced video lessons

Intermediate Level

Completion Certificate

awarded on course completion

7,978

Testimonials

Testimonials and success stories are a testament to the quality of this program and its impact on your career and learning journey. Be the first to help others make an informed decision by sharing your review of the course.

4.8 course rating

2,421 ratings

Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.