Managing the New Product Development Process
Master product development from ideation to launch with design thinking, customer research, and prototyping techniques.
Master product development from ideation to launch with design thinking, customer research, and prototyping techniques.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Product Development for Technical Managers Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
Instructors:
English
Tiếng Việt
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What you'll learn
Apply design thinking tools to drive product innovation
Develop product specifications meeting customer requirements
Generate and evaluate diverse product concepts
Create and test prototypes using MVP methodology
Master digital prototyping for app and website development
Skills you'll gain
This course includes:
7.1 Hours PreRecorded video
8 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 5 modules in this course
This comprehensive course covers the entire product development process, from initial ideation to final concept selection. Students learn essential tools including Design Thinking and Design-Driven Innovation for creating new product concepts. The curriculum encompasses market research techniques, developing product specifications, concept generation and evaluation, and both physical and digital prototyping methods. Through hands-on projects and real-world examples, participants gain practical skills in creating customer-focused products and managing the development process effectively.
Creativity and the Innovation Process
Module 1 · 3 Hours to complete
Market Research Techniques
Module 2 · 4 Hours to complete
CCRs, Product Requirements Matrix & Concept Generation
Module 3 · 3 Hours to complete
Concept Testing, Prototyping and the MVP
Module 4 · 3 Hours to complete
Digital Prototyping
Module 5 · 2 Hours to complete
Fee Structure
Instructor
W. Edwards Deming Professor of Management
Dr. Michael J. Readey is the W. Edwards Deming Professor of Management at the University of Colorado Boulder, where he focuses on developing socially and environmentally responsible business leaders. He has a strong background in engineering management and sustainability, having taught numerous courses that include "Applied Sustainability Engineering," "Financial Forecasting and Reporting," and "Leading the Circular and Sustainable Business." His teaching emphasizes the integration of technology with critical social and environmental drivers, preparing students to tackle contemporary challenges in business.With a robust academic and professional history, Dr. Readey aims to equip the next generation with skills that promote cleaner air, water, and energy solutions. His courses are designed to foster innovation and strategic thinking in product development and sustainability, ensuring that students are well-prepared for leadership roles in a rapidly evolving global landscape.
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Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.