Master the complexities of professional esports, from team management to player contracts. Learn about media coverage and content creation in gaming.
Master the complexities of professional esports, from team management to player contracts. Learn about media coverage and content creation in gaming.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Esports Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.6
(82 ratings)
3,234 already enrolled
Instructors:
English
Tiếng Việt
What you'll learn
Understand professional esports team structures and management
Navigate player contracts and compensation negotiations
Develop effective media and content creation strategies
Manage professional gaming career challenges
Create and maintain successful streaming presence
Skills you'll gain
This course includes:
0.5 Hours PreRecorded video
2 peer reviews
Access on Mobile, Tablet, Desktop
FullTime access
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There are 2 modules in this course
This comprehensive course delves into the professional esports ecosystem, focusing on both team dynamics and individual player development. Students learn about the complex world of professional gaming, including contract negotiations, support staff roles, and media relations. The curriculum covers the unique challenges of professional play, team management, and the evolving landscape of esports media, from streaming to social media content creation. Special emphasis is placed on understanding the professional gaming lifestyle and building a sustainable career in esports.
Competitive Esport Teams
Module 1 · 3 Hours to complete
Esports Media
Module 2 · 2 Hours to complete
Fee Structure
Instructor
Esports Management Expert at the University of California, Irvine
Dr. Stephane Muller is an instructor at the University of California, Irvine, specializing in esports management and digital marketing. He teaches a range of courses on Coursera, including "Collegiate Esports and Career Planning," "Esports Management Capstone Project," and "Identifying, Attracting, and Growing Your Digital Audience." Dr. Muller's expertise lies in the intersection of gaming and business, focusing on strategies for managing esports teams and engaging digital audiences effectively.With a strong background in project management and marketing analytics, Dr. Muller emphasizes practical applications of his teachings to prepare students for careers in the rapidly evolving esports industry. His courses provide valuable insights into the dynamics of esports organizations, player management, and the strategic use of data in marketing initiatives.
Testimonials
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4.6 course rating
82 ratings
Frequently asked questions
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