Sustainable High-End Tourism: Luxury Meets Responsibility
Discover how luxury tourism integrates sustainable practices while maintaining exceptional guest experiences.
Discover how luxury tourism integrates sustainable practices while maintaining exceptional guest experiences.
This course examines the intersection of sustainability and high-end tourism, focusing on how luxury experiences can be delivered responsibly. You'll explore the evolution of luxury tourism, from exclusive Grand Tours to modern, democratized luxury experiences. The curriculum covers the three pillars of sustainable tourism, customer insights in the luxury market, sustainable marketing strategies, and operational management of high-end customer experiences. Through case studies and industry examples, you'll learn how to create value for customers, staff, and companies while adhering to sustainable practices. This course is ideal for professionals in the tourism industry seeking to balance luxury offerings with environmental and social responsibility.
4.6
(11 ratings)
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English
English, Dutch, Slovenian, 3 more
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What you'll learn
Understand the concept of luxury tourism and its historical evolution
Examine the three pillars of sustainability in the context of high-end tourism
Analyze customer insights and behavior in the sustainable luxury tourism market
Develop sustainable marketing strategies for high-end tourism products and services
Explore operational management techniques for delivering sustainable luxury experiences
Evaluate the role of innovation and technology in sustainable high-end tourism
Skills you'll gain
This course includes:
4 Hours PreRecorded video
5 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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There are 6 modules in this course
This course offers a comprehensive exploration of sustainable high-end tourism, combining luxury experiences with responsible practices. Students will examine the evolution of luxury tourism and its intersection with sustainability principles. The curriculum covers five main modules: introduction to high-end tourism, the three pillars of sustainability in tourism, customer insight in sustainable luxury tourism, marketing strategies for sustainable high-end experiences, and operational management of luxury customer experiences. Through a mix of video lectures, case studies, and interactive quizzes, learners will gain insights into creating value for customers, staff, and companies while adhering to sustainable practices. The course emphasizes the importance of balancing luxury offerings with environmental and social responsibility, preparing professionals to meet the evolving demands of the high-end tourism market.
Sustainable high-end tourism
Module 1 · 1 Hours to complete
Introduction to High-end Tourism
Module 2 · 1 Hours to complete
High-end tourism and the three pillars of sustainability
Module 3 · 1 Hours to complete
Customer Insight in Sustainable High-end Tourism
Module 4 · 1 Hours to complete
Marketing sustainable high-end tourism experience products and services
Module 5 · 1 Hours to complete
Operational Management of sustainable high-end customer experience
Module 6 · 1 Hours to complete
Fee Structure
Payment options
Financial Aid
Instructors
Researcher in Cultural Heritage and Tourism at the University of Maribor
Anja Mlakar works at the Faculty of Tourism at the University of Maribor, Slovenia. She holds multiple B.A. degrees in History, Library Science, and Archaeology, as well as a PhD in Cultural Anthropology. Her research interests encompass cultural heritage, religious tourism, archaeological tourism, identity, and folklore.
Advancing Sustainable Tourism and Value Co-Creation
Petra Paloniemi is a Senior Lecturer in Tourism at Lapland University of Applied Sciences in Rovaniemi, Finland, where she specializes in sustainable tourism and hospitality marketing. With a Master of Social Sciences focusing on Tourism Marketing, she is currently pursuing her Ph.D. at the University of Lapland, concentrating on value co-creation in digital platforms. Her teaching and research interests encompass a broad range of topics, including sustainable tourism practices, tourism experiences, and the implications of the sharing economy within the tourism sector. In addition to her academic role, Paloniemi actively participates in various regional, national, and international tourism projects that are co-funded by the EU, leveraging her extensive practical experience in the industry. Through her work, she aims to enhance understanding of how collaborative value creation can improve tourism experiences while promoting sustainability in peripheral destinations like Finnish Lapland.
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4.6 course rating
11 ratings
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