Epidemics: Communication and Risk Management
Learn essential principles of epidemic communication and risk management, including COVID-19 insights from world-leading experts.
Learn essential principles of epidemic communication and risk management, including COVID-19 insights from world-leading experts.
This comprehensive course, the final part of a four-course series, explores the critical aspects of communicating infectious disease risks during epidemics. Students will learn fundamental scientific principles of epidemic management and effective public health communication strategies. The course features lectures from leading HKU scientists and includes special coverage of COVID-19 through expert panel discussions. Topics include risk communication during disease outbreaks, public health messaging strategies, and understanding public response to health advisories using modern informatics approaches.
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English, Chinese
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What you'll learn
Master principles of risk communication during disease outbreaks
Understand public response to health advisories
Develop effective infectious disease communication strategies
Analyze risk perception and communication concepts
Learn to use modern informatics for global health tracking
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments, Exams
Access on Mobile, Tablet, Desktop
Limited Access access
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There are 7 modules in this course
The course examines critical aspects of epidemic communication and management in the 21st century. It focuses on understanding risk communication during disease outbreaks, effective public health messaging, and the challenges of communicating health advice to the public. Topics include risk perception, communication strategies, and using internet data for disease tracking. The curriculum emphasizes practical applications of communication principles in epidemic management.
Risk Communication in Disease Outbreaks
Module 1
Communicating Infectious Diseases
Module 2
Why Doesn't Public Follow Health Advice
Module 3
Perceptions of Risk and The Idea of Risk Communication
Module 4
Perceptions of Risk
Module 5
Risk Communication
Module 6
From Disease Tracking to Disease Understanding Using Internet Data
Module 7
Fee Structure
Instructors
4 Courses
Distinguished Epidemiologist and Infectious Disease Modeling Expert
Dr. Joseph Wu serves as Professor at the School of Public Health, The University of Hong Kong, where he leads groundbreaking research in infectious disease modeling and epidemiology. His expertise in mathematical modeling of disease transmission has been crucial in shaping public health responses to major epidemics, including influenza, SARS, and COVID-19. As head of the infectious disease modeling group at HKU, he focuses on pandemic preparedness, surveillance strategies, and epidemic mitigation, while serving on the Scientific Committee for Hong Kong's Center for Health Protection. His international influence extends through his role as an affiliated faculty member at Harvard School of Public Health's Center for Communicable Diseases Dynamics (CCDD), where he coordinates the annual infectious disease modeling course. His research contributions include developing sophisticated mathematical models to assess intervention strategies and predict disease spread patterns, earning him recognition as a leading authority in epidemiological modeling and public health policy development. His work has been instrumental in informing evidence-based responses to infectious disease outbreaks across Asia and globally
4 Courses
Distinguished Virologist and Emerging Infectious Disease Expert
Professor Guan Yi serves as Director of the State Key Laboratory of Emerging Infectious Diseases at the University of Hong Kong, where he has established himself as a leading authority in virology and infectious disease control. After completing his veterinary medicine training in China and doctoral studies at the University of Hong Kong, he has made groundbreaking contributions to understanding the ecology, evolution, and pathogenesis of influenza and other emerging respiratory viruses. His research team's pivotal work during the 2003 SARS outbreak led to the identification of the SARS-Coronavirus and its origins in live animal markets, helping prevent a second outbreak in 2004. His expertise extends to avian influenza surveillance and control, establishing the first systematic influenza surveillance network in southern China, which has been crucial in tracking emerging viral threats. As a recipient of numerous prestigious awards, including the Scientific American 50 Award and the Cheung Kong Achievement Award, he continues to lead critical research in emerging infectious diseases while maintaining active collaboration with international health organizations and serving as a key advisor to the Chinese government on disease control strategies
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