Communicating with the Public

This introductory module provides a welcome and overview of the course content focused on improving public-facing communication skills.

This module introduces the concept of "The Big Idea" and provides students with essential forms and tools for developing their key messages.

This module focuses on understanding your audience and establishing connections with them for effective communication.

This module teaches how to set clear communication goals and identify shared interests with your audience.

This module explores how to develop and organize supporting content that reinforces your main message.

This module provides expert guidance on preparing for media interviews, including strategies and best practices.

This module shares professional presentation tips and techniques for effective public speaking.

This module demonstrates good and bad media interview practices through examples and analysis.

This module introduces storytelling concepts and provides tools for crafting effective narratives.

This module covers the fundamental elements of effective storytelling in public communication.

This module examines the key components of story structure and how to organize narrative content.

This module uses the discovery of penicillin as a case study in effective storytelling and communication.

This module provides practical guidance on using the story form tool and repurposing content.

Final module summarizing key concepts and including summative assessment.