Learn how to use strategic approaches to protect business innovations when traditional intellectual property protection isn't available.
Learn how to use strategic approaches to protect business innovations when traditional intellectual property protection isn't available.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Protecting Business Innovation Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.7
(68 ratings)
6,474 already enrolled
Instructors:
English
Tiếng Việt
What you'll learn
Understand resource-based competitive barriers
Implement rapid innovation strategies
Navigate global e-commerce challenges
Develop creative pricing strategies
Protect business innovations strategically
Analyze competitive advantages
Skills you'll gain
This course includes:
4.9 Hours PreRecorded video
4 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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There are 4 modules in this course
This comprehensive course explores strategic approaches to protecting business innovations beyond traditional intellectual property methods. The curriculum covers four key areas: resource-based strategy, fast-moving innovation, e-commerce strategy, and rule-changing approaches. Students learn how to leverage various business resources, understand global e-commerce challenges, and implement creative pricing strategies. The course combines theoretical frameworks with real-world case studies from major companies.
Co-Creating a New Language With Your Team
Module 1 · 2 Hours to complete
Move Fast or Get Passed
Module 2 · 2 Hours to complete
E-Commerce Strategy
Module 3 · 1 Hours to complete
Changing the rules
Module 4 · 4 Hours to complete
Fee Structure
Instructor
Associate Professor at HKUST Specializing in Information Systems and Business Strategy
Dr. Theodore H. K. Clark is an Associate Professor in the Information Systems, Business Statistics, and Operations Management Department (ISOM) at the Hong Kong University of Science and Technology (HKUST). He holds degrees in Engineering (BS), Law (JD), Business (Harvard MBA), and Information Systems Management (Harvard DBA). Dr. Clark has taught various MBA and MSc ISM courses at HKUST and has extensive consulting experience with McKinsey & Company, focusing on sourcing, strategy, and operations. His diverse academic background and professional expertise enable him to provide valuable insights into the intersection of technology, business, and law.
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4.7 course rating
68 ratings
Frequently asked questions
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