E-Commerce Business Fundamentals
Master essential concepts and strategies for building successful e-commerce businesses in today's digital marketplace.
Master essential concepts and strategies for building successful e-commerce businesses in today's digital marketplace.
This comprehensive course explores the fundamentals of e-commerce business in the digital age. Learn how technology is transforming traditional business models, from customer interactions to market dynamics. The curriculum covers essential concepts, frameworks, and practical tools for developing effective e-commerce strategies. Students gain insights into digital innovations, customer interface design, payment systems, and emerging trends in online retail. Perfect for entrepreneurs and professionals seeking to understand and leverage e-commerce opportunities.
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What you'll learn
Create value through effective information management and distribution
Develop competitive e-commerce business strategies
Implement customer-centric digital business models
Master technology-mediated channel management
Understand digital banking and retail dynamics
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments, exams
Access on Mobile, Tablet, Desktop
Limited Access access
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There are 5 modules in this course
This course provides a comprehensive introduction to e-commerce fundamentals and digital business transformation. Through five structured weeks, participants learn about various e-commerce business models, digital banking and retail dynamics, customer interface design, and emerging technological innovations. The curriculum emphasizes practical applications, from website design strategies to digital payment systems, while exploring future trends and market opportunities.
Introduction to E-commerce
Module 1 · 3 Hours to complete
E-commerce Business Models
Module 2 · 3 Hours to complete
Electronic Commerce, Banking and Retailing
Module 3 · 3 Hours to complete
E-commerce Customer Interface and Technology
Module 4 · 3 Hours to complete
Future Outlook
Module 5 · 3 Hours to complete
Instructors
Veteran Banking Professional and Distinguished Faculty
N. Gopala Krishna Murthy has built an impressive 36-year career at State Bank of India since joining in 1986, combining extensive operational experience with academic expertise. After earning his MBA in Banking & Finance from IGNOU Delhi and becoming a certified associate of the Indian Institute of Bankers, he has served in multiple leadership roles including Branch Head, Controller, and Credit Analyst. His professional journey spans three decades of branch operations, where he developed comprehensive expertise in banking operations and credit management. Currently serving as Chief Manager (Faculty) at SBI's Apex Training Institute, he shares his extensive knowledge through training programs while contributing thought leadership through publications in prestigious banking journals, including the Indian Bank's Association Journal, Banking and Finance Journal, and various SBI internal magazines. His expertise in mentoring teams and handling new projects has made him a valuable asset in developing the next generation of banking professionals.
Veteran Banking Professional and Technology Expert
Venkateswara Rao Bayya serves as Assistant General Manager (Faculty) at State Bank of India, bringing 24 years of comprehensive banking experience since joining SBI in 1998. With a postgraduate degree in Civil Engineering and additional certifications including JAIIB, CAIIB, and Oracle Certified Professional, he has built extensive expertise across multiple banking domains. His diverse career at SBI includes significant roles as Project Head of LLMS Project at GITC Belapur, working at Corporate Centre in Performance and Planning Department, managing the NRI Branch in Hyderabad, and heading the Pendurthi Branch in Visakhapatnam. He also gained valuable experience as Service Officer in Industrial Finance Branch, Hyderabad. Currently, as a faculty member at SBI's apex training institute, he leverages his broad experience in banking operations, credit management, branch leadership, and information technology to train the next generation of banking professionals.
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Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.