Master Corporate Communication: Modern Principles & Strategy

Eric Zackrison brings a unique blend of academic expertise and practical business experience, transitioning from a 30-year career in restaurant management to become a distinguished educator and consultant. His academic credentials include an MBA and MA from Missouri State University and a PhD in Organizational Communication from UCSB. Currently teaching at UCSB's Department of Technology Management and California Lutheran University's MBA program, he specializes in entrepreneurship, leadership, strategy, and sustainable business practices. As President/CEO of IDI.US Inc. and Principal Consultant at Effectiveness Consultants, he has developed extensive experience in leadership development and team building. His online courses have reached over 800,000 viewers across various platforms, covering topics from critical thinking to organizational change. His research focuses on coordination in complex organizations, team dynamics, and workplace relationships. Through his work with non-profits like Women's Economic Ventures and EDC-SBDC, he provides valuable guidance to small businesses on operations management and market validation. His teaching methodology combines theoretical knowledge with practical experience, making complex organizational concepts accessible to both students and business professionals.

For decades, we at Starweaver have partnered with hundreds of the world’s leading organizations and reached millions of learners, delivering unparalleled professional education. Our global team of over 750 practitioners, instructional designers, producers, program managers and creative experts from six continents brings real-world experience and academic rigor to every program, ensuring learners build skills that are hands-on and practical while founded in intellectual and academic rigor. With unmatched expertise and a dynamic ability to inspire, our team is committed to shaping the future of work and equipping learners to thrive in today’s rapidly changing business and technology ecosystem.