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Introduction to Public Relations
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Introduction to Public Relations

This course is part of Microsoft PR and Communications Associate Certificate.

Course Cost

Free course

Beginner

Skill Level

25 Hours

Self-paced lessons

This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Microsoft Public Relations and Communications Associate Professional Certificate program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.

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4.5

1,894 Enrolled

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English

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olive-leaves-logo

4.5

1,894 Enrolled

olive-leaves-logo

English

What you'll learn

  • Understand PR fundamentals and strategy

  • Develop media relations skills

  • Create effective PR campaigns

  • Master pitching techniques

  • Utilize AI tools in PR practice

Skills you'll gain

Public Relations
Media Relations
PR Strategy
Campaign Planning
Stakeholder Communication
Press Release Writing
Pitching Skills
Media Management
Content Creation
Generative AI

This course includes:

6.4 Hours PreRecorded video

28 assignments

Access on Mobile, Tablet, Desktop

FullTime access

Shareable certificate

Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

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Certificate
Certificate

Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

CREATED BY

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PROVIDED BY

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Top companies offer this course to their employees

Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.

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There are 5 modules in this course

This comprehensive course introduces the fundamentals of public relations, covering strategic planning, media relations, and modern PR tools including generative AI. Students learn essential concepts of PR campaign development, media pitching, and stakeholder management. The curriculum emphasizes practical skills through real-world applications and case studies.

PR Fundamentals

Module 1 · 5 Hours to complete

PR Strategy Basics

Module 2 · 6 Hours to complete

Media Relations

Module 3 · 5 Hours to complete

AI in PR

Module 4 · 5 Hours to complete

Strategy Development

Module 5 · 5 Hours to complete

Fee Structure

Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Microsoft PR and Communications Associate Certificate

Reviews

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Faculties

These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.

Introduction to Public Relations

Beginner

Skill Level

25 Hours

Self-paced lessons

Course Cost

Free course

Completion

CERTIFICATE

Frequently asked Questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.