Master advanced business strategies including customer retention, pricing optimization, network effects, and organic growth approaches.
Master advanced business strategies including customer retention, pricing optimization, network effects, and organic growth approaches.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Competitive Strategy and Organization Design Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.7
(865 ratings)
64,086 already enrolled
Instructors:
English
پښتو, বাংলা, اردو, 3 more
What you'll learn
Build and maintain strong customer loyalty strategies
Implement effective price discrimination techniques
Leverage network effects for business growth
Develop successful merger and acquisition strategies
Create sustainable organic growth plans
Skills you'll gain
This course includes:
4.7 Hours PreRecorded video
8 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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There are 8 modules in this course
This comprehensive course explores advanced competitive strategy concepts focusing on customer base maintenance, strategic pricing, and business growth. The curriculum covers critical topics including customer lock-in strategies, price discrimination, network effects, merger and acquisition processes, and organic growth approaches. Students learn to analyze market dynamics, implement effective pricing strategies, and develop sustainable competitive advantages while adhering to competition laws and regulations.
Maintaining your Customer Base
Module 1 · 2 Hours to complete
Determine your Prices Wisely
Module 2 · 1 Hours to complete
Keep Your Business Clean
Module 3 · 1 Hours to complete
Increase your Returns
Module 4 · 1 Hours to complete
Strategies in Network Markets
Module 5 · 1 Hours to complete
Achieve Growth with the Help of Partners
Module 6 · 1 Hours to complete
Grow Organically
Module 7 · 1 Hours to complete
Final Exam
Module 8 · 30 Minutes to complete
Fee Structure
Instructor
Leading Authority in Strategy and Technology at Ludwig-Maximilians-Universität München
I am a Professor of Strategy, Technology and Organization at LMU. I hold a PhD in Economics from London Business School and an MSc in Strategy from the University of St. Gallen. I have taught Strategy and related subjects at LSE in London and HEC in Paris. My course on business and marketing strategy, Competitive Strategy, guides learners on how to make their business competitive via intelligent positioning, partnerships, and much more. My research is concerned with the economic and managerial aspects of high-technology industries.
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4.7 course rating
865 ratings
Frequently asked questions
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