How to Become a Trusted Advisor with Jagdish Sheth
Learn to transition from an expert to a trusted advisor in business. Master key attributes including integrity, empathy, and strategic thinking.
Learn to transition from an expert to a trusted advisor in business. Master key attributes including integrity, empathy, and strategic thinking.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Customer Centricity with Professor Jagdish Sheth Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
Instructors:
English
Tiếng Việt
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What you'll learn
Understand how to become a deep generalist
Develop professional and personal client relationships
Master the art of listening over telling
Cultivate selfless independence
Implement strategic customer loyalty programs
Skills you'll gain
This course includes:
2.18 Hours PreRecorded video
4 assignments, 1 peer review
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
Get a Completion Certificate
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Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 2 modules in this course
This comprehensive course, taught by Professor Jagdish Sheth, explores the transition from being an expert to becoming a trusted business advisor. Based on interviews with over 30 CEOs, the curriculum identifies seven key attributes of successful advisors. Students learn why expertise alone isn't sufficient in today's digital age and how to develop qualities like integrity, empathy, and selfless independence. The course emphasizes the importance of big picture thinking and understanding both professional and personal client relationships.
How to Become a Trusted Advisor
Module 1 · 3 Hours to complete
How Companies Gain Competitive Advantage Through Customer Loyalty
Module 2 · 3 Hours to complete
Fee Structure
Instructor
Renowned Scholar in Marketing and Consumer Behavior
Jagdish N. Sheth is a distinguished academic and thought leader in the field of marketing, currently serving as the Charles H. Kellstadt Professor of Marketing at Emory University’s Goizueta Business School. With a career spanning over six decades, he has made significant contributions to consumer behavior, relationship marketing, and competitive strategy. Dr. Sheth is the founder of the Sheth Leadership Academy and has previously held prestigious positions at institutions such as the University of Southern California and the University of Illinois at Urbana-Champaign. His influential work includes over 300 publications and several acclaimed books, including The Accidental Scholar and The 4 A's of Marketing, which reflect his deep insights into modern marketing challenges. Recognized with numerous awards, including the Padma Bhushan for his contributions to literature and education, Dr. Sheth continues to inspire students and professionals alike through his innovative teaching methods and research initiatives aimed at understanding consumer dynamics in a rapidly changing global marketplace.
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Frequently asked questions
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