The What and How of Esports Management
Learn esports management essentials including team operations, event planning, marketing strategies and career paths in this growing industry.
Learn esports management essentials including team operations, event planning, marketing strategies and career paths in this growing industry.
This comprehensive course introduces you to the multibillion-dollar esports industry and equips you with the knowledge and skills needed to succeed in this dynamic field. Developed by HP's Gaming Garage program, which combines HP's technological expertise with academic rigor, the curriculum covers everything from fundamental concepts to advanced management strategies. You'll explore the evolution of esports from local LAN parties to international championships, understand the ecosystem of teams, players, organizers, sponsors, and fans, and compare esports with traditional sports. The course examines various career paths including player management, event organization, content creation, and administrative roles. You'll learn about team formation, talent development, tournament operations, sponsorship acquisition, and marketing techniques. The program features easy-to-follow modules with real-life industry examples and offers worldwide recognition through a verifiable certification that can be obtained for free using a referral code. Whether you're looking to enter the esports industry or enhance your existing knowledge, this course provides a solid foundation for a rewarding career in competitive gaming management.
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Instructors:
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What you'll learn
Understand the fundamentals of esports including its evolution, popular titles, and diverse gaming genres
Analyze the similarities and differences between traditional sports and esports
Navigate the complex esports ecosystem of teams, players, organizers, sponsors, and fans
Identify various career opportunities in the esports industry
Develop skills for managing esports teams, players, and talent development
Understand the different levels of competition and the life of professional players
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments, Exams
Access on Mobile, Tablet, Desktop
Limited Access access
Shareable certificate
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Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 10 modules in this course
This comprehensive course on esports management provides a thorough introduction to the rapidly growing competitive gaming industry. The curriculum covers the fundamental aspects of esports, from its evolution and ecosystem to the practical aspects of team and event management. Students will gain insights into the various stakeholders in the esports world, including players, teams, organizers, sponsors, and fans, understanding their roles and interconnections. The course explores the diverse career opportunities available in esports, ranging from professional players and content creators to administrators, managers, and production staff. Topics include team formation and management, player development, organizational structures, tournament operations, marketing strategies, and sponsorship acquisition. The program also examines the different levels of competition, from amateur to professional, and the critical role of coaches in team success. Throughout the course, students will learn about the managerial challenges unique to esports and develop problem-solving strategies specific to this industry. The course concludes with insights into esports investment, event planning, and the future growth trajectory of this dynamic field.
Introduction to Esports
Module 1
Esports Ecosystem and Stakeholders
Module 2
Careers and Opportunities in Esports
Module 3
Organizational aspects of Esports
Module 4
Coaching and Team Dynamics in Esports
Module 6
Game Publishers and Esports
Module 7
Management and Business in Esports
Module 8
Planning and Executing Esports Events
Module 9
Sponsorship and Growth in Esports
Module 10
Fee Structure
Payment options
Financial Aid
Instructor
1 Course
Pioneering Esports Entrepreneur and Educator Shaping the Future of Gaming
Kevin Mitchell is a multifaceted leader in the esports and gaming industry, serving as the Founder and Managing Director of EsportsX (formerly College EsportsX) and an Adjunct Professor at Emerson College. With a rich background spanning entertainment, music, esports, gaming, and technology, Mitchell has positioned himself at the forefront of the rapidly evolving esports landscape.
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Frequently asked questions
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