Satisfação garantida: desenvolva a fidelidade de clientes
This course is part of Google Marketing Digital e E-commerce Certificate.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Marketing digital e e-commerce do Google Professional Certificate program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
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Instructors:
Portuguese (Brazil)
English
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What you'll learn
Identificar estratégias eficazes para construir a fidelidade do cliente no e-commerce
Gerenciar relacionamentos com clientes e medir a satisfação através de pesquisas e análise de dados
Utilizar programas de recompensas e remarketing dinâmico para aumentar a retenção de clientes
Analisar o desempenho de uma loja online e otimizar com base em dados concretos
Implementar técnicas de acompanhamento pós-compra para melhorar a experiência do cliente
Criar um portfólio profissional para apresentar aos empregadores
Skills you'll gain
This course includes:
26 Hours PreRecorded video
21 quizzes, 1 peer review
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
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Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 4 modules in this course
Este curso aborda estratégias essenciais para desenvolver e manter a fidelidade de clientes em ambientes de e-commerce. Os alunos aprenderão técnicas para medir a satisfação do cliente, implementar programas de recompensas, utilizar remarketing dinâmico e realizar acompanhamentos pós-compra eficazes. O curso também explora como analisar dados para otimizar o desempenho de lojas online, identificar tendências de produtos e tomar decisões baseadas em métricas. Ao final, os participantes completarão um projeto prático de portfólio para demonstrar suas habilidades e receberão orientações sobre desenvolvimento profissional, preparação de currículo e técnicas para entrevistas de emprego na área de marketing digital e e-commerce.
Introdução à Satisfação garantida: desenvolva estratégias de fidelização de clientes on-line
Module 1 · 4 Hours to complete
Análise de tendências para uma loja on-line
Module 2 · 7 Hours to complete
Preparar-se para empregos em marketing digital e e-commerce
Module 3 · 12 Hours to complete
Revisão do certificado
Module 4 · 2 Hours to complete
Fee Structure
Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Google Marketing Digital e E-commerce Certificate
Instructor
Empowering Career Growth through Google Career Certificates
Google Career Certificates are a key component of the Grow with Google initiative, which leverages Google's 20 years of experience in developing products, platforms, and services designed to foster growth for individuals and businesses. These programs are designed to help current workforce members and future students access top-tier training and tools from Google, enabling them to enhance their skills, advance their careers, and grow their businesses.
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Frequently asked questions
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