This course is part of Google Marketing Digital e E-commerce Certificate.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Marketing digital e e-commerce do Google Professional Certificate program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.9
(14 ratings)
Instructors:
Portuguese (Brazil)
English
What you'll learn
Compreender estratégias e práticas essenciais de e-commerce
Explicar como conduzir pesquisas de mercado e de produtos
Configurar uma loja de teste na plataforma Shopify
Usar o Google Ads para engajar clientes de e-commerce
Otimizar a experiência online do cliente e o processo de checkout
Identificar como tendências e sazonalidade afetam negócios de e-commerce
Skills you'll gain
This course includes:
22 Hours PreRecorded video
14 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
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Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.





There are 4 modules in this course
Este curso abrangente explora como empresas e indivíduos vendem produtos online, com foco especial no uso da plataforma Shopify. Os alunos participam de uma simulação prática para criar uma loja de e-commerce, desde a configuração inicial até o gerenciamento completo. O currículo cobre estratégias essenciais de e-commerce, pesquisa de mercado, criação de cadastros de produtos, otimização da experiência do cliente e métodos de divulgação como anúncios e campanhas. Conduzido por profissionais do Google, o curso oferece atividades práticas que simulam tarefas reais de marketing digital e e-commerce, preparando os participantes para oportunidades profissionais na área.
Introdução para Faça a venda: crie, lance e gerencie lojas de e-commerce
Module 1 · 6 Hours to complete
Saiba mais sobre as lojas on-line
Module 2 · 4 Hours to complete
Anúncios e campanhas para e-commerce
Module 3 · 6 Hours to complete
Engajar os clientes com uma loja on-line
Module 4 · 5 Hours to complete
Fee Structure
Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Google Marketing Digital e E-commerce Certificate
Instructor
Empowering Career Growth through Google Career Certificates
Google Career Certificates are a key component of the Grow with Google initiative, which leverages Google's 20 years of experience in developing products, platforms, and services designed to foster growth for individuals and businesses. These programs are designed to help current workforce members and future students access top-tier training and tools from Google, enabling them to enhance their skills, advance their careers, and grow their businesses.
Testimonials
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Frequently asked questions
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