This course is part of Google Marketing Digital y E-Commerce Certificate.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Google Marketing Digital e E-Commerce Professional Certificate program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.9
(194 ratings)
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Instructors:
Spanish
English
What you'll learn
Comprender las estrategias y prácticas esenciales de comercio electrónico
Explicar qué son las tiendas y plataformas de comercio electrónico y cómo funcionan
Crear una experiencia de cliente atractiva en línea utilizando las mejores prácticas
Crear una tienda de comercio electrónico simulada utilizando Shopify
Usar Google Ads para interactuar con clientes de comercio electrónico
Explicar cómo las tendencias y la estacionalidad afectan a las empresas de comercio electrónico
Skills you'll gain
This course includes:
22 Hours PreRecorded video
14 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
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Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.





There are 4 modules in this course
Este curso, parte del Certificado de Carrera de Google en Marketing Digital y Comercio Electrónico, proporciona habilidades fundamentales para comprender y gestionar tiendas de comercio electrónico. Los estudiantes aprenderán a crear una tienda en Shopify, agregar listados de productos y desarrollar campañas publicitarias efectivas utilizando Google Ads. El curso cubre estrategias esenciales de comercio electrónico, investigación de mercado, optimización de la experiencia del cliente, y gestión del proceso de pago y distribución. Guiados por especialistas de Google, los participantes realizarán actividades prácticas que simulan tareas reales del sector, preparándolos para roles profesionales como coordinadores de marketing digital o especialistas en comercio electrónico.
Introducción a "Consigue la venta: construye, lanza y administra tiendas de comercio electrónico"
Module 1 · 6 Hours to complete
Aprende sobre las tiendas en línea
Module 2 · 4 Hours to complete
Anuncios y campañas en comercio electrónico
Module 3 · 6 Hours to complete
Capta clientes a través de tu tienda en línea
Module 4 · 5 Hours to complete
Fee Structure
Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Google Marketing Digital y E-Commerce Certificate
Instructor
Empowering Career Growth through Google Career Certificates
Google Career Certificates are a key component of the Grow with Google initiative, which leverages Google's 20 years of experience in developing products, platforms, and services designed to foster growth for individuals and businesses. These programs are designed to help current workforce members and future students access top-tier training and tools from Google, enabling them to enhance their skills, advance their careers, and grow their businesses.
Testimonials
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4.9 course rating
194 ratings
Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.