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Foundations of strategic business analytics

This course is part of Strategic Business Analytics Specialization.

This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Strategic Business Analytics Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.

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Instructors:

English

پښتو, বাংলা, اردو, 3 more

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Foundations of strategic business analytics

This course includes

6 Hours

Of Self-paced video lessons

Intermediate Level

Completion Certificate

awarded on course completion

Free course

What you'll learn

  • Apply statistical methods to analyze business data

  • Identify meaningful patterns and groups within datasets

  • Develop predictive models for business outcomes

  • Create effective data visualizations

  • Present analytics insights in a business context

Skills you'll gain

Data Analysis
Business Analytics
R Programming
Statistical Analysis
Clustering
Predictive Analytics
Data Visualization
Business Intelligence
Strategic Planning
Presentation Skills

This course includes:

4.1 Hours PreRecorded video

4 quizzes

Access on Mobile, Desktop, Tablet

FullTime access

Shareable certificate

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There are 5 modules in this course

This comprehensive course introduces strategic business analytics fundamentals, focusing on four key skill areas: Analytics, IT, Business, and Communication. Students learn to identify patterns through clustering, understand cause-and-effect relationships, make predictions, and effectively present insights. The curriculum covers practical applications across various business domains, including marketing, HR, credit scoring, and supply chain management, teaching students to transform data into actionable business recommendations.

Introduction to Strategic Business Analytics

Module 1 · 50 Minutes to complete

Finding groups within Data

Module 2 · 1 Hours to complete

Factors leading to events

Module 3 · 1 Hours to complete

Predictions and Forecasting

Module 4 · 1 Hours to complete

Recommendation production and prioritization

Module 5 · 1 Hours to complete

Fee Structure

Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Strategic Business Analytics Specialization

Instructor

Nicolas Glady
Nicolas Glady

4.1 rating

8 Reviews

81,221 Students

3 Courses

Leader in Strategic Business Analytics at ESSEC Business School

Nicolas Glady is an Associate Professor at ESSEC Business School, where he holds the Accenture Strategic Business Analytics Chair. His expertise encompasses various aspects of market segmentation, pricing strategies, customer value analysis, social network analysis, and the implications of Big Data and digital transformations. Dr. Glady's research has been published in prestigious academic journals, including Management Science and the Harvard Business Review, highlighting his significant contributions to the field. Recognized as one of the top 40 business school professors under 40 by Poets&Quants, he combines rigorous academic research with practical insights to enhance business analytics education. He earned his Ph.D. in economics from K.U. Leuven, further solidifying his foundation in analytical methodologies and economic principles. Through his work, Nicolas Glady is dedicated to advancing the understanding of strategic business analytics in an increasingly data-driven world.

Foundations of strategic business analytics

This course includes

6 Hours

Of Self-paced video lessons

Intermediate Level

Completion Certificate

awarded on course completion

Free course

Testimonials

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Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.