Financial Industry: Principles and Trends
Master the structure of financial systems, regulations, and innovations in marketing strategies within the finance sector in this comprehensive 4-week course.
Master the structure of financial systems, regulations, and innovations in marketing strategies within the finance sector in this comprehensive 4-week course.
This course provides a comprehensive exploration of the financial system structure, regulations, and current innovations in marketing strategies employed by financial institutions. You'll identify key players in the financial ecosystem and the services they offer, while studying the legal framework and regulatory systems across various Latin American countries. The course also introduces financial marketing trends and approaches to innovation. Throughout this learning experience, you'll benefit from instructor guidance, interactive resources, and illustrated videos that deepen your understanding of key concepts. The curriculum includes international context segments to explore regional financial industry characteristics and practical applications of module content within financial systems.
Instructors:
Spanish
Español
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What you'll learn
Identify key players in the financial ecosystem and the main services they offer Understand the legal structure of Latin American financial systems and their applicable regulations Distinguish between strategic and operational marketing while recognizing content and relationship marketing as management strategies Explore major innovation trends currently transforming the financial sector
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments, exams
Access on Mobile, Tablet, Desktop
Limited Access access
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There are 4 modules in this course
The financial industry course provides a thorough exploration of the financial system's structure, regulations, and current innovations in marketing strategies. The curriculum covers essential topics including the financial ecosystem's key players and services, legal frameworks and regulations across Latin American countries, and marketing approaches within the financial sector. You'll learn to differentiate between strategic and operational marketing while recognizing content and relationship marketing as management strategies. The course also examines major innovation trends in the financial sector, providing practical insights through interactive resources, illustrated videos, and contextual learning moments that explore regional characteristics and applications of module content.
El ecosistema financiero
Module 1
Regulación del sistema financiero
Module 2
Marketing financiero
Module 3
Tendencias e innovación del sistema financiero
Module 4
Fee Structure
Payment options
Financial Aid
Instructor
1 Course
Expert in Investment Management, Derivatives, and Financial Planning
Roberto Carlos Caicedo Orrego is a finance professor and ex-investment manager with expertise in portfolios, derivatives, and financial planning.
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Frequently asked questions
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