Digital business - Grow on digital world
Master digital business transformation, platform ecosystems, and innovation strategies for the modern digital economy.
Master digital business transformation, platform ecosystems, and innovation strategies for the modern digital economy.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Digital Business Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.3
(21 ratings)
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What you'll learn
Master modern digital business models and platform ecosystems
Understand digital regulation and its impact on innovation
Evaluate and create value in digital markets
Implement digital open innovation strategies
Assess and develop platform growth strategies
Skills you'll gain
This course includes:
0.97 Hours PreRecorded video
10 assignments
Access on Mobile, Tablet, Desktop
FullTime access
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There are 3 modules in this course
This comprehensive course explores the fundamental transformations driving the digital business landscape. Through three focused modules, students learn about new business models, platform ecosystems, and digital innovation value creation. The curriculum covers both generic digital transformations applicable across industries and specific changes in sectors like retail and the sharing economy. Topics include digital regulation, open innovation, market dynamics, and methods for assessing digital business value.
New business models, new perimeters
Module 1 · 4 Hours to complete
Regulating the digital innovation
Module 2 · 3 Hours to complete
The value of digital innovation
Module 3 · 2 Hours to complete
Fee Structure
Instructors
Expert in Digital Business Strategy and Entrepreneurship at Télécom ParisTech
Thomas Houy is an Associate Professor in Management Science at Télécom ParisTech, where he specializes in business strategy and entrepreneurship. His research critically examines widely accepted notions surrounding digital startups, providing insights that are directly applicable to the entrepreneurial community. In addition to his role at Télécom Paris, he teaches at Paris-Dauphine University and the École Nationale de la Statistique et de l’Administration Économique (ENSAE).Dr. Houy has authored several books and articles on organizational behavior and nonprofit management, contributing significantly to the academic discourse on these topics. He is also an entrepreneur, having founded multiple businesses, and currently offers coaching and mentoring to startups. On Coursera, he teaches courses such as "Digital Business" and "Managing Board Change for Higher Levels of Leadership and Governance Effectiveness," equipping students with essential skills for navigating the digital business landscape.
Expert in Digital Economy and Management Science at Télécom ParisTech
Valérie Fernandez is a Professor in Management Science and the Head of the Economic and Social Sciences department at Télécom ParisTech. She specializes in the socio-economic analysis of digital technologies, focusing on how organizations adapt to digital transformation. Her research encompasses topics such as open innovation, mobile work, virtualized professional environments, and governance of information systems.Dr. Fernandez has collaborated with various industrial partners and international researchers to explore managerial innovations that drive organizational change. She has published numerous articles and books on these subjects, contributing significantly to the field of digital economy. In addition to her academic roles, she teaches courses on Coursera, including "Digital Business" and its various components, designed to help students understand and navigate the complexities of the digital landscape.
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4.3 course rating
21 ratings
Frequently asked questions
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