Leveraging AI for Enhanced Content Creation
Learn to create compelling content using AI tools like ChatGPT, Bing Chat, and Midjourney. Master AI-driven content creation for advertising and marketing.
Learn to create compelling content using AI tools like ChatGPT, Bing Chat, and Midjourney. Master AI-driven content creation for advertising and marketing.
This comprehensive course explores the practical application of Generative AI tools in content creation. Led by Jordan Wilson, it provides hands-on experience with ChatGPT, Bing Chat, Google Bard, Midjourney, Runway, and Eleven Labs. Students learn to create complete advertising campaigns while mastering various AI tools for ideation, scripting, visual content, and voiceovers.
4.6
(68 ratings)
5,835 already enrolled
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What you'll learn
Review foundational concepts of Generative AI and its impact on content creation
Master ideation and brainstorming using Google Bard
Create compelling advertisement scripts with ChatGPT
Generate visual content using Bing Chat, Midjourney, and Runway
Integrate and enhance content with AI voiceovers using Eleven Labs
Develop complete advertising campaigns using multiple AI tools
Skills you'll gain
This course includes:
159 Minutes PreRecorded video
1 assignment,1 ungraded lab
Access on Mobile, Tablet, Desktop
FullTime access
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There is 1 module in this course
This course offers a practical introduction to leveraging Generative AI tools for content creation. Students learn to use various AI platforms including ChatGPT, Bing Chat, Google Bard, Midjourney, Runway, and Eleven Labs to create comprehensive advertising campaigns. The curriculum covers ideation, scripting, visual content generation, and voiceover creation, providing hands-on experience with cutting-edge AI tools.
Leveraging AI for Enhanced Content Creation
Module 1 · 4 Hours to complete
Fee Structure
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Instructor
AI Strategist Pioneers Accessible AI Education Through Multi-Platform Media Company
Jordan Wilson is a distinguished AI strategist and founder of Everyday AI, a leading media and consulting company that has become a cornerstone in democratizing artificial intelligence education. A former Pulitzer Fellow and multimedia journalist, Wilson transformed his digital strategy expertise into creating one of Spotify's top 10 tech podcasts, reaching over 5,500 business leaders with GenAI implementation training. His journey includes significant roles at Nike and Jordan Brand, where he managed national marketing initiatives and strategic partnerships. Currently, Wilson combines his journalism background and tech expertise to make AI accessible through multiple channels, including a daily livestream, podcast, and newsletter. His work has garnered attention from major tech companies, with executives from Microsoft, IBM, and Apple acknowledging his contributions to AI education. As a Coursera instructor and keynote speaker, he continues to bridge the gap between complex AI technology and practical business applications.
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4.6 course rating
68 ratings
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