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The Neuromarketing Toolbox
Delve into cutting-edge research tools to uncover non-conscious consumer behavior, driving deeper insights and impactful marketing strategies.
Course Cost
₹ 2,699
Beginner
Skill Level
15 Hours
Self-paced lessons
This course provides an overview of neuromarketing tools, from simple web-cameras to eye-tracking and brain-scanners, for insights into consumer decision-making beyond traditional marketing research methods.
14,152 Enrolled
English
What you'll learn
Understand the scope and applications of neuromarketing
Learn about various biometric and neurometric measurement tools
Gain insights into eye-tracking techniques and their applications
Understand methods for measuring arousal and emotions
Explore brain anatomy and its relevance to consumer behavior
Learn about advanced brain scanning techniques like EEG and fMRI
Skills you'll gain
This course includes:
3 Hours PreRecorded video
6 assignments
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
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Share your certificate with prospective employers and your professional network on LinkedIn.
CREATED BY
PROVIDED BY
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There are 6 modules in this course
This course offers a comprehensive overview of neuromarketing tools and techniques, covering topics such as eye-tracking, arousal and emotion measurement, and brain scanning. It includes insights from industry experts and explores the latest developments in this rapidly evolving field.
Week 1: Introduction to Neuromarketing
Module 1 · 2 Hours to complete
Week 2: Eye-Tracking
Module 2 · 3 Hours to complete
Week 3: Arousal & Emotions 1
Module 3 · 2 Hours to complete
Week 4: Arousal & Emotions 2
Module 4 · 2 Hours to complete
Week 5: Introduction to the Brain
Module 5 · 2 Hours to complete
Week 6: Brain Scanning
Module 6 · 4 Hours to complete
Fee Structure
Payment options
Financial Aid
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Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
4.7
73
Reviews
13,844
Students
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Frequently asked Questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.