Brand New Brand
This course is part of Graphic Design Specialization.
Course Cost
Free course
Intermediate
Skill Level
21 Hours
Self-paced lessons
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Graphic Design Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
What you'll learn
Create a complete brand identity system
Develop professional brand guidelines
Master typography and logo design
Create cohesive visual systems
Apply brand elements across multiple formats
Present and document brand standards
Skills you'll gain
This course includes:
2.45 Hours PreRecorded video
6 peer reviews
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
Closed caption

Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.





There are 7 modules in this course
This capstone course guides students through the complete process of creating a brand identity for an imaginary startup company. Students learn to develop a comprehensive brand development guide, starting from company ideation through to final visual implementation. The curriculum covers brand strategy, visual research, logotype development, color theory, typography, and practical applications. Through hands-on projects, students create a complete brand identity system including logos, color palettes, typography choices, and various brand applications. The course emphasizes both creative conceptualization and technical execution using industry-standard design software.
Course Overview
Module 1 · 38 Minutes to complete
Ideation: Invent Your Client
Module 2 · 3 Hours to complete
Visualization: Make Your Fake
Module 3 · 3 Hours to complete
Logotype: Brand Your Brand
Module 4 · 4 Hours to complete
Palette: Expand Your Brand
Module 5 · 4 Hours to complete
Application: Apply Your Brand
Module 6 · 4 Hours to complete
Publication: Display Your Brand
Module 7 · 3 Hours to complete
Reviews
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Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
Frequently asked Questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.




