Data-Driven Decision Making: Analytics Essentials
This course is part of multiple programs. Learn more.
Course Cost
₹ 26,238
Beginner
Skill Level
4 Weeks
Self-paced lessons
Master the fundamentals of data science and statistical thinking to make better business decisions. This course from Babson College focuses on key concepts like understanding variation, assessing risk, and identifying sources of variation. Learn to apply statistical methods in predictive applications and gain insights into customer engagement through analytics. Ideal for business professionals and students preparing for graduate study in business.
What you'll learn
Understand the role of variability in real-world decision making
Identify and analyze different data types and assess data quality
Apply appropriate data visualization techniques for various scenarios
Use data analysis to inform managerial decisions, particularly in start-up contexts
Avoid common fallacies and misconceptions in quantitative problem-solving
Apply statistical methods in predictive analytics applications
Gain insights into customer engagement through data analytics
Develop a framework for making effective decisions across various data scenarios
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments, exams
Access on Mobile, Tablet, Desktop
Limited Access access
Shareable certificate
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Module Description
This course provides a comprehensive introduction to analytics for decision making, focusing on the fundamental concepts of statistical thinking and their application in business contexts. Students will learn to understand variability in the real world and its implications for decision making, analyze different data types and quality, and apply data analysis to managerial decisions, especially in start-up environments. The course emphasizes practical, accessible examples to illustrate key concepts, bridging the gap between traditional statistical methods and modern analytics applications. It covers topics such as avoiding common fallacies in quantitative problems, applying statistical methods in predictive applications, and using analytics to better understand customer engagement.
Fee Structure
Individual course purchase is not available - to enroll in this course with a certificate, you need to purchase the complete Professional Certificate Course. For enrollment and detailed fee structure, visit the following: Financial Decision-Making for Leaders, Business Principles and Entrepreneurial Thought, AI and Data Analytics for Business Leaders
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Faculties
These are the expert instructors who will be teaching you throughout the course. With a wealth of knowledge and real-world experience, they're here to guide, inspire, and support you every step of the way. Get to know the people who will help you reach your learning goals and make the most of your journey.
Frequently asked Questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.









